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The Official Merchant
Services Blog
The Official Merchant Services Blog
Using Customer Acquisition Cost (CAC) to Improve Marketing Strategies
Many startups fall into a common trap, which unfolds as follows: Starting by as they allocate a significant marketing budget across various channels, ranging from billboards to Go...
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FIS Looks to Grow by Acquisition
Fidelity National Information Services (FIS), a leading financial services technology provider, aims to grow by focusing on strategic acquisitions. This push for expansion comes a...
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Square Unveils Quarterly Restaurant Report for Spring 2024
Square has recently published the latest Quarterly Restaurant Report, which provides a detailed analysis of the current trends shaping the food and beverage industry. Drawing on d...
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Visa Announces New Card Innovations
This week, Visa unveiled seven new payment solutions, including one that could be seen as a "reimagining" of the conventional payment card. Visa, the credit card giant, is paving ...
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How Can I Increase eCommerce Conversions in 2025
The Internet is a big place, so it makes sense that those with an online store are keen to do what it takes to increase eCommerce conversions. The journey a brand takes when incr...
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Top 10 Best Small Business Growth Strategies in 2025
Small business growth strategies are comprehensive plans designed to help a small business achieve its objectives, often boosting revenue, profits, and market share. These strateg...
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Awesome Tips to Increase B2B Leads and Sales in 2025
In marketing, leads are potential customers who show interest in your product or service. Lead generation involves the methods and strategies used to attract and convert these pro...
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Top Growth Hacking Strategies for Startups in 2025
Efficiently marketing products is a crucial step towards scaling a business. The journey may be challenging, but with the right growth hacking strategies, scalability becomes not...
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Top Crypto Market Predictions for 2025
Will cryptocurrency experience a surge, a decline, or continue to navigate a volatile path in the foreseeable future? Will Bitcoin maintain its erratic behavior? How will regulat...
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