E-commerce is all about offering customers convenience. The past 2 years have been full of massive changes, which also include changes in consumer behavior. Before the pandemic, nobody would have thought e-commerce and online shopping would become as popular as they have. Slowly but surely, more and more brick and mortar store owners understand the importance of having a well-run e-commerce store. This trend will significantly increase in 2022 and beyond and many analysts believe that now is the best time to step up your e-commerce game to get ahead of your competition.
If you are an e-commerce store owner and are wondering what it would take to become successful in this ever so competitive playing field, continue reading this piece as we will discuss the top hacks for e-commerce success.
Make the Most of Email Marketing
Many people think that email marketing is slowly fading away and is being replaced by other strategies. While there may be some truth to it, but it would be unfair to think that it is obsolete. In fact,if you utilize email marketing the right way, it could make a massive difference. You can start by regularly updating your email list and send people questionnaires regarding in-demand products or any other item customers have been looking for.
This is a surefire way to gain deep insights, which will help you position your e-commerce store better. Remember, the more value you add to your emails, the better. A lack of value is one of the biggest reasons why many email marketing campaigns fail. So, instead of merely creating template newsletters and articles, it would be better to personalize or humanize your emails according to your customers.Sure, it will take some time, but it will yield a better ROI eventually.
You can even take things up a notch by adding incentives. This could be in the form of a subscription link or box that offers free gifts or exclusive discounts, an excellent way to make customers feel welcomed and valued. Most importantly, make sure you pay special attention to your existing customers and retain them through meaningful mails, early bird offers and seasonal discounts.
Generate Traffic with Strategic Giveaways
World renowned e-commerce stores like Flipkart and Amazon often have giveaways to generate traffic. You can do the same by choosing a product that a huge chunk of your audience finds appealing and organize a giveaway. Doing so can greatly improve your e-commerce store’s traffic and generate leads for a better ROI. Here are a few things successful e-commerce stores do to attract traffic.
Providing sample products
Offering free trials for particular items
BOGO offers
Reward based incentives
Performing A/B Tests on Product Pages
Successful online stores often run A/B tests for learning which product page works and which one does not. This method heavily depends on trial and error and is perfect for testing your ecommerce store’s product pages. Many of you may be wondering if performing these tests is worth the hassle. Well, the answer is simple, YES. Product pages are vital, and a well-performing page can make a huge difference for your bottom line.
A/B tests can help you spot issues, ensuring you can improve your product page’s performance by making slight changes to the content, font, images, design, layout etc.
Utilizing Multi and Omni-Channel Marketing
In simple words, multi-channel marketing includes making your service or product available for customers through numerous channels like your website, Instagram, Amazon etc. Omni channel, on the other hand, includes every channel customized to improve a user’s experience. This means, if a customer uses their phone for shopping a product, they should be able to use their iPad or laptop without having to start over.
Contrary to popular belief, merely using one of these marketing channels is not enough. Instead, you should take advantage of both. Why? Because it will increase your customer base, resulting in more conversions. Being available on multiple channels means that you can cater to your customer’s buying experience according to their preference.
What’s more, being present on more than one channel greatly increases your brand’s exposure, resulting in more sales. As far as omni channel marketing goes, customizing your channel for the user will provide customers a smoother and better user experience while offering a good degree of personalization. By analyzing the behaviors and patterns of the consumers, you can spot important touch points to create an effective omni channel strategy.
If you want your e-commerce store to be successful, you must ensure it is responsive, loads quickly, is easy to navigate and provides users with a pleasant shopping experience. In addition, make sure the experience is unified across every platform, which means maintaining the same tone of voice, quality, content, product availability, etc.
Remember, multi-channel and omni-channel strategies work hand in hand. However, you must ensure you have the technical skills to apply these marketing strategies as it will help sustain your e-commerce store’s future.
Use Psychology to Create Pricing Structure
Many brands make use of tiered pricing structures to influence the purchasing decisions of their customers. This is often referred to as a decoy pricing structure. Using psychology is a great way to price your products effectively. This could be in the form of different options like expensive menu products or subscription models. A strategy like this is ideal for attracting customers as it offers them “better” prices once they subscribe to your website or perhaps follow your brand’s Instagram account.
Final Thoughts
If you want to reduce bounce rates, generate and convert leads and maximize retention of your e-commerce store, following the hacks discussed in this piece would be a great place to start. Other things like add extensions and content marketing can also prove to be incredibly handy. You can even take things a step further and use social media influencers to introduce more people to your brand, significantly increasing your sales in the process.
There can be no doubt that 2021 was a fantastic year for cryptocurrencies, with Bitcoin hitting an all-time high, and El Salvador becoming the first country to accept Bitcoin as legal tender.
In light of crypto’s growing popularity across various sectors, merchants may want to set up cryptocurrency payment systems or find a crypto payment processor.
Although crypto payment processing is still in its early phases, this article covers various options for companies interested in engaging with cutting-edge alternative payment technology.
Why Are Companies Accepting Cryptocurrencies?
Several reasons have led to companies accepting crypto as a payment option, from their increased adoption to targeting specific customers. Here’s a more detailed breakdown of these reasons:
Several crypto enthusiasts choose to trade to take advantage of the market’s volatility, while others are interested in using the technology to implement payments, non-fungible tokens, and decentralized finance (DeFi). According to a study conducted by the University of Chicago, about 13% of Americans trade cryptocurrency. In the eyes of these people, cryptocurrencies are a valuable investment and infrastructure that will eliminate the need for credit card networks and banks.
Crypto users are typically a more avant-garde clientele that values transaction transparency. According to a recent survey, around 40% of crypto buyers are first-time buyers, with their purchase amounts more than twice those of credit card users.
Best Crypto Payment Gateways in 2025
Cryptocurrencies are usually sent peer-to-peer via QR codes or crypto apps using hashes which can be emailed, texted, copied, or pasted. However, payment gateways and similar services provide additional payment processing functionality and efficiency to cryptocurrency transactions. Highlighted below are some of the biggest cryptocurrency payment gateways available now:
Coinbase Commerce
Coinbase is one of the world’s largest cryptocurrency exchanges, and it’s the most popular in the United States. Its large user base enables it to provide users with incredible features that make their lives easier.
For individuals who wish to enter the crypto market, Coinbase serves as an on-ramp and off-ramp, enabling them to buy, sell, and trade crypto in their local currencies. Coinbase offers this service for free for the first $1 million in transactions, after which it charges a 1% merchant fee.
Coinbase also provides a cryptocurrency gateway through which merchants can make sales. WooCommerce and Shopify are both supported by Coinbase Commerce. On the other hand, one of the main drawbacks of the platform is that it is custodial. In other words, merchants will not have complete control over their private keys when holding crypto in a Coinbase account, resulting in the possibility of losing money.
BitPay
While cryptocurrency is still a relatively new technology, BitPay has been involved in cryptocurrency payments for more than a decade.
The cryptocurrency payment gateway technology offered by BitPay relies on an invoicing system based on a simplified QR code. By locking in the currency rate at the time of sale, BitPay protects businesses from market volatility. This process lets you accept a cryptocurrency payment while never having the money pass through your hands unless you don’t want your payments in cryptocurrency.
BitPay business uses the auto conversion feature to receive every cryptocurrency accepted in dollars and euros via direct bank transfer.
With the BitPay cryptocurrency payment gateway solution, you can accept payments using your tablet or laptop. Merchants can deposit funds in the BitPay Wallet, a one-of-a-kind custodial wallet. They can also use their cryptocurrency to make purchases from other cryptocurrency merchants.
CoinGate
Coingate offers an advanced, user-friendly app that enables merchants to set up and manage payments directly from their phones. It also supports 40 other cryptocurrencies, which means that companies may significantly increase the number of payment methods they provide by utilizing this crypto payment gateway.
To make things even more interesting, Coingate offers a range of plugins and even supports the integration of the bitcoin payment button on any website. Coingate charges a 1% fee on all transactions, typically taking roughly an hour.
AlfaCoins
AlfaCoins, unquestionably one of the top bitcoin payment processors, enables users to split payments between cryptocurrency and fiat currency. It is an excellent option for merchants who want to keep some bitcoin from each transaction to profit from rising prices, as it allows them to protect their interests without risking the entire amount of the transaction.
While AlfaCoins offers a slightly lower transaction charge of 0.99 %, it does not give the $1 million in free transactions as Coinbase does. However, AlfaCoins charges no additional fees to establish the bitcoin payment system and does not require a subscription. Aside from Iran and North Korea, AlfaCoins can be used in any country. It is also possible to withdraw funds in USD or EUR.
NOWPayments
NOWPayments is one of the more basic and uncomplicated crypto gateways on this list with no custodial features. While most crypto gateways provide low rates to businesses, NOWPayments has some of the lowest available, as long as you don’t mind being reimbursed in the same currency you were paid in.
It can process over 50 different coins, which should satisfy most of your needs if you want to expand your payment alternatives beyond the typical suspects. Transaction costs start at 0.5% and drop as your monthly sales volume increases. If you’re going to settle for a currency other than the one you received, you must pay an additional 0.5%. There is also a fixed rate exchange option to protect you from volatility, which increases the base charge to 1%.
GoCoin
GoCoin is popular among developers all around the world. This is because it provides a fundamental and simple API for them to use. GoCoin has a plethora of plugins, allowing it to be utilized on various online shopping platforms, including Shopify.
This cryptocurrency payment gateway’s customer service is well rated. It offers payouts in USD and levies a flat 1% fee on all transactions. It is supported in all but a few nations worldwide, making it a viable option for merchants.
Conclusion
Choosing a cryptocurrency payment processor is one of the first steps on your route to success. While crypto payments are still in their early stages, they can be a low-cost alternative to processing non-cash transactions when credit card transaction rates are increasing. Make sure you choose a provider with a good reputation and affordable rates that will provide you with the desired exposure level to cryptocurrency.
The eCommerce market has been growing dramatically in the last few years, particularly during the pandemic. According to eMarketer, worldwide eCommerce sales exceeded $5 trillion for the first time in 2022 and are expected to climb past $7 trillion by 2025. Starting a business in 2025 centered around selling eCommerce products is more relevant than ever.
However, succeeding in eCommerce takes more than just selling anything online. You need to choose the right product.
In this article, you’ll learn about 25 eCommerce product ideas that have the potential to be big winners in 2025. In addition, there are also tips for choosing the product that works best for you and suggestions for places to continue looking for more ideas.
Top 25 eCommerce Product Ideas to Start Selling Online
There’s a wide variety of products you can sell that are in great demand. The key areas to target are related to personal care, eco-friendly alternatives, work-from-home solutions, or tech gadgets. Take a look at this product list to find your next eCommerce project:
1. Home office solutions
Working from home has never been more popular, possible, or accessible. So naturally, products oriented towards creating your own home offices are in high demand.
In 2022, 16% of all companies have shifted to fully remote work, and 58.6% of the U.S. workforce works remotely. The circumstances of the pandemic caused the vast majority of Americans to switch from in-person jobs to remote work. And this phenomenon was seen all over the world.
Office chairs, seat cushions, and desks are good alternatives to offer comfort at home, while Wi-Fi repeaters and range extenders are great products that improve connectivity.
2. Home decoration products
With more people than ever working from home, it stands to reason that they’ll be interested in making their personal spaces more appealing, and the data supports this. The home décor market was already trending back in 2020, and it’s forecasted to have a constant growth of 4.8% between 2022 and 2026.
Carpets, beddings, and storage containers are just some of the products you can offer in this space. The benefit of these products is that their appeal is not limited to remote workers, which explains the projected constant growth of the sector.
3. Candles
If you are looking for a home décor product that is consumable and can be bought repeatedly by the same customers, candles are a great choice. They fill that desire to beautify your personal space and are easy to dispose of once all the wax has been consumed.
One great thing about candles is that they don’t need to be your entire business. You can easily sell them as part of a more extensive line of products, like beauty or meditation brands.
4. eLearning courses
Subscription-based products have been on the rise for a while now.In that category, eLearning courses are shining due to their low setup cost, as well as their ability to be sold over and over with little to no additional input. There’s only one significant investment with this product, the time and energy required for the initial creation. Once the course has been created, you don’t need to do anything else other than selling it.
You most likely already know enough about a topic to create your own course; you only need to arrange that information in a digestible package.
5. Subscription boxes
Building on the previous point of subscription services, one popular idea is selling subscription boxes that cater to specific interests. With these products, you get money so long as the customers remain subscribed.
A subscription box can take many forms, from catered snacks to food delivery kits, comics, toys, and even cosmetics. There are a lot of different approaches you can take to this idea, which makes it easier to tailor it for a specific niche.
If you can find one market that hasn’t been tapped by the subscription box craze, you will likely hit a gold mine.
6. IoT Devices
We’ve evolved from smart devices to those that interconnect to create a unified ecosystem of convenience. IoT, which stands for Internet of Things, is the term used to describe these types of devices. More and more people are looking for products that can synergize with those they already own and create a sort of “smart home” that they can control through one device or even their voice.
Smartphones are an obvious one, but there are also smart refrigerators, cars, and air conditioners. If this sounds out of your price range, you could go smaller with smart light bulbs, speakers, or watches.
7. Smart Lighting
Continuing to build on the IoT point, smart lighting is anexcellent choice for a smart product that is budgetfriendly for the seller and the buyer. The market for smart light bulbs has been growing incredibly fast and is expected to continue growing at a rate of 20.4% annually.
It gives customers a way to upgrade their home with a smart device that’s convenient, and even fun, at a reasonable price.
8. Software as a Service (SaaS)
With the increased evolution of our marketplaces and workplaces, businesses have felt the need for software options that are flexible and fulfill a wide variety of requirements, or just concrete ones. Customers, too, have demanded services that some of the current software solutions can’t provide.
That’s where Software as a Service, or SaaS, comes in. For people that have coding skills, selling a software solution that’s created specifically to solve the needs of a business or individual. But SaaS isn’t about a one-and-done deal.It’s about providing continued support to the end-users through tech support and additional changes.
9. At-Home fitness equipment
One of the other trends that you will notice on this list is an increased interest in products oriented towards improving your health and general wellbeing.Within that space, at-home fitness equipment has become particularly popular. Thanks to the ease with which we can look up exercise routines online, it’s easier than ever todo your own workouts at home. Plus, people are flocking to their own in-house gyms,thanks in part due to the effects of the pandemic.
Yoga mats, stationary bikes, and resistance bands are some popular products in the home fitness equipment area. You’ll want to target something that’s convenient, easy to use, and doesn’t require too much space.
10. Shapewear
Foundation garments, more commonly known as shapewear, havebecome so popular that even Kim Kardashian launched her own line, Skims, back in 2019. What started as a trend for women to look more fashionable has evolved into a culture of empowerment, body positivity, and inclusivity. These products are no longer about looking good but instead feeling good in your own skin. This continues the trend of products targeted at taking care of yourself gaining popularity.
Another similar product is athleisure, a type of hybrid clothing meant to provide comfort while still looking good. Both markets are expected to see continued growth in the future.
11. Skincare products
The skincare industry has always been popular. It’s been estimated before that the average American spends over $300 on skincare every year. With the increased awareness of physical wellbeing, this is likely to go up.
However, this isn’t an easy industry to get into, as there are a lot of safety regulations and tests to pass. On the other hand, these same barriers make it so competition is more limited than other products on this list.
12. Air quality appliances
Continuing the healthcare trend is the rise of interest in products that improve air quality. Air humidifiers, dehumidifiers, and purifiers are the main products in this category. These threefocus on different aspects of the air we breathe and, as such, don’t compete directly with each other.
Humidifiers increase the humidity levels in a roomthrough the use of water vapors or steam, while dehumidifiers do the opposite. The former is meant to help with issues like dry throat, nose, and skin, while the latter handlesallergies caused by mold and bacteria.
Lastly, purifiers remove air pollutants like pollen, spores, and pet dander through the use of a filter.
13. Air Fryers
Another product that’s on the rise thanks to increased health consciousness is air fryers. More and more people are looking to lower their use of oil to fry foods, in a bid to lower cholesterol levels. Not only that, but a lot of people find air fryers significantly more convenient, thanks to their “fire and forget” approach to frying.
With the technological advancements in this space, they are easier to use and more energy efficient than ever, which is a great selling point.
14. Pandemic-related items with longevity
The pandemic saw a meteoric rise in interest formany products. While some of these, like toilet paper, have come back down to reasonable levels, other products continue to remain popular.
For example, oximeters to help keep track of your health and board games to have fun with folks at home.Anything pandemic-related that has use outside of the pandemic is a potential high seller.
15. Baby products
There are products that will always be popular, such as those targeted at mothers and babies. This is a market that will always exist, but also one that has been growing thanks to increased spending around the world. Parents are more concerned with safety and convenience than ever before, and products that answer those needs can carve their own spot in the market.
Currently, baby carrying straps, bouncers, and breast pumps are particularly popular products. Toys meant to help babies develop can also be a good choice.
16. Pet Products
Another market that is unlikely to go away anytime soon is that of pet products. The demand for online stores centered around our animal friends has continued to grow. Pet food is one product that will always be needed, but you might find it easier to offer other items like bathing tools, toys, or carriers.
The last item, in particular, has become more popular over time, with people looking for ways to travel with their pets while ensuring their safety and comfort.
17. Cannabis products
The cannabis industry is absolutely massive, even though its legal status in several countries across the globe remains a touchy subject. The market is projected to grow to $70.6 billion by 2028, and society’s views surrounding its recreational and medical uses are quickly shifting.
In the United States, cannabis is considered legal for medical purposes in Washington D.C. and 35 states. It’s also legal for recreational use in 16 states. In the U.S., CBD products can be legally sold in any state. THC products, however, are not legal in all states yet.
While cannabis is slowly being decriminalized in several other countries, including those in Europe, Africa, and South America, it still carries harsh punishments in many countries.
Make sure you are following your local laws and regulations if you decide to sell this product.
18. Biodegradable products
Thanks to an increased consciousness of the impact of climate change, eco-friendly and biodegradable products have gained popularity. Products that use environmentally friendly materials, or that are easy to recycle, have gained interest in the eye of a customer base that is more concerned with their ecologicalfootprint.
For example, some vendors are offering laptop sleeves and phone cases made out of compostable materials. There are even compostable yoga mats made out ofcork, which would allow you to tap into two markets simultaneously.
19. Reusable water bottles
Another product idea that targets those worried about the environment is reusable water bottles. It continues to build on the interest in sustainable products that current and upcoming generations have.
One significant aspect of this product is how much personality can be given to it through changes to its shape, color, design, or logo. You can customize your bottle to fit the image of your brand.
20. Phone accessories
All over the world, smartphones are one of the most common devices people own. And in the world of phones, accessorizing is second nature. It’s estimated that 83.7% of the world owns a smartphone, with 97% of the U.S. having a cellphone of some sort. That’s a gigantic customer base for phone accessories.
There are a lot of different products that you can sell to phone owners, which can help provide better functionality to their phones, make them last longer, or make them more visually appealing. For instance, in the convenience area, you can provide power banks, wireless charging stations, tripods, and wireless headphones.
21. Car accessories
While working from home is on the rise, people still spend a significant amount of time commuting to work, or just driving around in their cars. Not only that, but thanks to apps like Uber and Lyft, working from your car has turned into a popular job alternative.
And just like people enjoy customizingtheir home offices, they love personalizing their cars. Some of the products for car customization offer additional features or convenience, such as USB chargers, phone holders, or rear cameras.Other products target the comfort aspect, like air fresheners and seat covers.
22. Drones
The drone market is growing and evolving rapidly. Drones are used extensively in the military for their surveillance capabilities but have also been adopted for commercial and personal use thanks to improvements to the technology, and its price.
The drone market is expected to grow at a compound annual rate of 16% between 2022 and 2026, so the potential for this product is significant.
Nowadays, it’s not uncommon for people to own a drone. This has opened the market to hobbyists that want to have the latest and the best.
23. Jewelry
In this day and age, personalization is the name of the game. This has been highlighted by several prior entries in this list and can be seen very plainly in the evolution of the jewelry market.
Jewelry has moved from being more of a high-end product to one that’s more accessible to all. Marketplaces like Etsy have given rise to more personalized jewelry items that are still affordable.
24. Hair scrunchies
This might sound out of place with other products on the list, but thanks to a recent comeback, hair scrunchies are a strong candidate for eCommerce product. According to Pinterest, scrunchies outranked all other beauty trends in their platform by 6,309% back in 2020. While they aren’t as popular as during that year, they are still an appealing prospect thanks to their popularity and low cost.
25. Sex toys
While in the past such a product proposition might have seemed outrageous or out of place, societies changing sensibilities towards sexuality have given rise to increased adoption of sex toys as mainstream purchases. It’s even considered an aspect of self-care.
And the market is evolving with technology, with new toys having more tech-based functionalities and even falling into the area of IoT devices.
How to Find the Right Idea for You
With so many product ideas to choose from, selecting one might seem like an impossible task. However, it’s not one to be taken lightly. While all of the aforementioned products have a lot of market potential, they might not all be the right fit for you. When looking to choose which product to sell, consider the following:
Your location and the type of market regulations that you’ll face there
The offerings of your current competitors or potential competitors
The channel you would use to sell the product
Whether you will be drop shipping or wholesaling.
Places to Look for When You Need More Ideas
If you didn’t find an idea in this article that resonated with you, you could try looking for inspiration in other places. Here’s a brief list of spaces where you might find inspiration for a new product idea:
Consumer trend publications like TrendWatchingor Trend Hunter.
Product review websites like Uncrate, Cool Material, or Bless This Stuff.
Social curation sites like The Fancy or Wanelo.
B2B wholesale marketplaces like Alibaba or DSers
Online consumer marketplaces like Amazon or eBay
Crowdfunding websites like Kickstarter or Indiegogo.
Social media networks like Instagram or Pinterest.
Your competitors.
Closing Thoughts
The best time to jump into the eCommerce market was five years ago. The second-best time is now. This market is growing more and more every year, and the business opportunities keep increasing with this growth. If you target products that satisfy the public’s increasing interest in personalizing their spaces or taking care of their health and environment, you will be on the right path, given the current trends.
Financial technology companies develop an extensive range of complex and innovative algorithms and software. These are developed with the intention to simplify and support economic activities. The growth of these companies is essential for the growth of the economy. Top fintech trends in 2022 will decide the future of the market. Each trend will have its own contribution to the exponential growth that we will witness in the year 2022 in the fintech businesses.
What is Fintech
The word Fintech has two words in it. It is a combination of the terms Finance and Technology. So, Fintech is the process of using technology to promote and increase transactions, company’s business, automate its everyday work, and ensure fraud protection.
It seems pretty straightforward. But the important thing is that the financial tech needs continuous modifications of the software. This is to ensure that these services are accessible and secure for the end-users.
The use of Fintech has increased drastically in recent years. It has also become an essential part of consumers’ financial lives. Especially after the post COVID19 period fintech has become a part of everyday life for merchants and customers alike. Therefore, any disruption in the top fintech trends in the coming years can have a great impact on every sector of the economy. It can impact people from all sections of society.
Research conducted by Fintech Adoption Index concluded that more than 2/3rd of consumers worldwide have at least used two or more fintech-based services. They also said that this trend would further increase in the coming years. This article will discuss some of the fintech trends that have already been a great success and are predicted to rise sharply in the near future.
Top Fintech Trends to Watch in 2022
Fintech services are multi-dimenssional. There are various trends at different levels that determine the position and the trajectory of the market. Anyhow, there are a few top fintech trends that you should watch to understand the future. These top fintech trends can have a major impact on the global economy.
#1- Digital All-In-One Banking -#1 of the Top Fintech Trends in 2022
Banks are extensively using fintech services. They have tried to include the advantages of the global economy and cryptocurrency and make an all-in-one banking service for their customers. The banking consumers get the luxury of peer-to-peer transfers, zero MasterCard transaction fees, and quick payments to any global company without the need for heavy paperwork. All this can be done without going to the bank.
Global Market Insight showed that with the increase of fintech services in banks, there had been a decrease of about 36% in the physical branch visits. The trend is becoming more common and with AI and automation, the visit to a bank will be history soon.
In 2015, a startup named Monzo was founded in the UK. It was a digital-only banking company that became hugely popular. It got more than 42,45,063 domestic accounts with over $356 million funding in a short span of time. This shows how fast fintech services are being accepted by people and businesses alike.
#2 AI-based Technology
Right from the beginning, the computer has revolutionized banking. It automated millions of simplistic tasks and performed complicated transactions within seconds. Fintech AI has great potential in the finance industry. The AI factor is considered to be a major player in the top fintech trends in 2022 and beyond. The year 2022 will be just the beginning of the fintech AI growth story.
AI forms the backbone of all digital transactions for any business, protects it from fraud, and predicts the investment avenues with solid analysis. With all these robust features, AI will soon become an integral part of every business that wants to grow. Some financial analysts have predicted that AI Fintech will gather a net worth of more than $8.9B in the next four years. This will be possible as a lot of investment will take place in AI-powered finance companies.
An innovative startup by the name of Parashift began its work on a machine learning platform that attracted the attention of the industry. This startup was called the swiss army knife of the finance industry. They had developed a platform that could read all credit card receipts, cash receipts, and invoices with unparalleled accuracy. All these processes could happen autonomously without any human intervention. The company was backed by an experienced team that also founded the popular swiss bookkeeping platform called Accounto.io. This team created a startup in 2018, and in the same year, they received funding of 1 million Swiss Francs.
#3 Innovative Payment Methods
Digital payment projection from 2021 to 2025 in USD million.(Copyright image)
Any modern business transaction has some base elements like a Mobile wallet system, Contactless payments, ID verifications, and security of transactions based on fintech. In 2020 PaymentsJournal noted that by 2022, the value of consumer shift to online purchases is expected to be over $2.7 billion. There is every possibility that this value can go more than $5.4 trillion by the year 2025. A fantastic example of this is a new startup called Flutterwave. They launched their startup in Lagos, Nigeria, in 2016. Flutterwave is a fintech company that now operates globally and growing fast. Their tried and tested payment system helped Uber enter the African market and accept payments in local currency. Many other companies depend on Flutterwave APIs to make their financial transactions easy.
#4 Blockchain
Blockchain and Fintech are a perfect match for each other. They are helpful in many areas, but their best usage is seen in the supply chain management system. Blockchain can give a cheap, fast, and reliable payment processing system with added security. When this system gets added advantage of foolproof auditing, accounting, and record-keeping, it can give the old, traditional, and less reliable system a run for its money. These old systems have slowed down the progress of the financial industry for a long time. A startup named Synaps was started as a collaborative work of two companies, Symbiont and Ipreo. This new startup was focused on smart contracts. They used the foundation of blockchain with the automation of the global loan monopolistic market. These startups are worth millions now.
#5 Online Shopping Security
It can be a profitable business by automating the day-to-day activities of a company by adding AI capabilities. This can separate genuine customers from fraudulent ones easily. Every bank or company needs this as it is the need of the hour. Adding this capability to any business can be very complicated. Fintech solutions are spreading their reach everywhere including the risk management section. This is an integral part of any industry because it decides the future.
Creating a risk management system with AI was the next obvious need for the industry. There are a few startups that have tried to capture this new market. One of them is a New York-based startup called Riskified. This company offers many different tools to eCommerce ventures, including dynamic checkout, chargeback guarantee, and alternative payment processing. It uses an innovative verification process based on a machine learning platform that gives more security to the customers with a simplified transaction process.
The Future of the Global Fintech Market
The scope of innovation using financial technologies is virtually limitless. If you have a vision and the required talent, you can create wonders and capture a major share of this big-value industry. Companies and big institutions now see more enormous possibilities in Fintech and this is a positive change. A study done by Medium in the year 2020 showed that the investments made in robotic automation of banking processes started to get back returns in about 3 to 8 months. In 2019, the market share of the top 48 fintech unicorn companies (whose value was over $1 billion) was a little more than 1%. This share has been continuously increasing.
Fintech Growth Prediction for 2025
With more and more use of advanced technology, the growth predictions of this industry are even more exciting. It is predicted that the expected CAGR will be 23.5% by the year 2025.
Fintech strives to remove complications from financial jobs and reduce overall business and consumer costs without compromising safety and security. With new innovations, various business models have become complex and vulnerable to delays at any level. Fintech can save them. The future of fintech is bright.
Starting a side gig can be a great way to supplement your income. Whether you’re saving for a dream vacation, a down payment on a house, or you need extra money to make ends meet, there are many ways to make money online and offline to help.
1. Start a Freelance Gig
If you have a special skill, such as writing, editing, voice-over skills, web design, or social media marketing, you can start a freelance gig and start working right away. When you freelance, you decide what services you’ll offer and what you’ll charge.
You can market yourself on your own social media pages, or you can join sites like Fiverr or Upwork to promote your services and leverage their large audience.
2. Start a Blog
If you love writing and are knowledgeable about a certain topic, you can start a blog and monetize it. Blog writing doesn’t require special skills. You just need a good command of the English language, and to know how to write to your target audience.
Once you build up a large enough following, you can monetize your blog by adding affiliate links and writing sponsored posts. Affiliate links are links from stores or services that your audience would like and that you believe in. Every time a reader clicks on your link and makes a purchase, you earn a small commission.
Sponsored posts are blog posts you write but are paid for by the sponsoring company. They pay you to promote their product, but you should always provide your honest opinion.
3. Drive for Uber or Lyft
If you prefer a more physical job, you could download the Uber or Lyft app and drive people to their destination. You are still a freelancer with Uber or Lyft, paying your own taxes and setting your own schedule.
Once you’re approved, which means you passed the background check and your car meets their requirements, you can turn yourself to ‘available’ whenever you want to work. You also get to choose with rides you pick up based on their destination and the amount you’ll make.
4. Shop for Instacart or Shipt
If you love to shop, get paid to shop and spend other people’s money by working for Instacart or Shipt. You can work as a delivery driver, which means you shop for customers’ groceries based on the order they placed and deliver it to their homes.
You could also work in-store, picking the orders but bringing them out to the customers’ cars rather than delivering it to their home.
Both options allow you to set your own hours and work when you want, except if you work curbside pickup, you must pick a 4-hour window that you’ll work to claim a shift.
5. Deliver Food
If you don’t mind driving, but don’t want to shop, consider delivering food for UberEATS or DoorDash. Both services have apps that you download and set yourself to ‘available’ to pick up orders in the area.
You can pick up orders at one or severalrestaurants and deliver them to the customer’s home. You’ll earn a fee from the service plus tips you earn from customers.
6. Be a Virtual Assistant
A virtual assistant is like a receptionist, but you work at home. You could assist small businesses doing just about any task they need including:
Answering emails
Answering phones
Managing the social media account
Managing appointments and/or the calendar
Writing blog posts
Bookkeeping
Miscellaneous tasks
You decide what services you’ll offer as a virtual assistant and can advertise them on freelance marketplaces like Fiverr or advertise the services yourself.
7. Sell Photography or Homemade Items
If you’re crafty or have an eye for photography, sell your items online. You can open your own ‘shop’ on Etsy or advertise your goods on Facebook Marketplace or even eBay. If you sell only photography, you can list your stock photos on sites like Shutterstock.
The nice thing about stock photography is you only take the picture one time, but you can sell it as many times as you want as the buyer is responsible for printing the picture.
8. Rent out Unused Space in your Home
If you have space in your home that doesn’t get used, consider renting it out. If you have an extra room or maybe an entire finished basement to rent, you can list it on Airbnb. If you have extra garage space or a parking spot you don’t use, list it on Spacer.com.
You choose the rental rates and the terms of the agreement. The service you list your room or space with will take a small portion of the fee for administrative costs and you keep the rest.
9. Sign up for TaskRabbit
If you’re a ‘jack of all trades’ sign up for TaskRabbit and people will hire you for your services. You can advertise a large number of services including:
Cleaning
Handyman services
Moving
Delivery
TaskRabbit is an app that anyone can use to find people like you offering services. All payment goes through the app so you know you’ll get paid when the job is complete plus you get to advertise your services to TaskRabbit’s large audience.
10. Be a Social Media Manager
If you’re good with social media, consider working as a social media manager. Social media is important for every business, but not everyone has the time or knowledge on how to do it. You can charge high prices to manage a company’s social media, allowing you to have a creative outlet plus make money doing what you’re good at.
11. Teach English
If you’re a certified teacher, you can make extra money teaching English to kids abroad. VIPKid is a great place to get on with to make money tutoring online. You’ll work on China times, though, which means either working early morning or late at night so you can work around the student’s school times. VIPKid creates the lesson plans. All you have to do is show up and present the lesson at the required time.
Final Thoughts
It’s easy to make extra money both online and offline. You could even combine the two, taking on a couple of extra jobs and make yourself extra money. While these side gigs won’t pay your mortgage, the money can add up when you work a few of them, allowing you to reach your financial goals without having to take on another job and dealing with another boss.
Many experts are now growing more confident in their beliefs that Bitcoin will hit $100,000 sooner than people think. Many also strongly believe that it will hit that price point by the end of 2022. These claims are backed by technical and fundamental analysis.
News and Indications
The world of cryptocurrency has recently come about with some potentially bullish news. To start with, President Joe Biden has finally signed the cryptocurrency executive order in March of 2022. The markets had been waiting on this order for months to gauge its potential impact. As a result of this executive order, BTC jumped higher with the removal of uncertainty from the market, however it has recently suffered declines along with the broader market. However the issuance of this executive order did remove the overhang of some uncertainty that had potentially been holding back many crypto assets. Many experts say this executive order may spark other occurrences that help propel Bitcoin to greater heights.
Some analysts agree that the price of each bitcoin could go as high as a million dollars. Out of all of the catalysts that have got bitcoin so far, Walmart just may be the one that pushes it significantly higher. It is now hosting Bitcoin ATMs where you can go in and buy bitcoin with cash.
In other happenings, you also have the Houston pension funds that are supposed to pay retired firefighters. They have a five billion dollar pension, out of which, they used 25 million dollars to purchase Bitcoin and Ethereum. This is a good indication that big money investments are now starting to enter the crypto space.
Facebook Partners with Coinbase
Facebook is partnering with Coinbase to introduce its wallet. Very soon, people will be able to send cryptocurrencies to each other using the platform. Not to mention, Facebook’s brand reinvention into Metaverse is also a bullish indication for Crypto. Anyone who has not invested in Bitcoin yet may change their minds once Facebook introduces its crypto wallet.
Bitcoin’s Price
The market cap of Bitcoin has reached 1.2 trillion dollars which means that it is very close to surpassing the entire market cap of silver. Despite its rising price, many critics still believe that Bitcoin does not hold long-term value, and this is because its price has fluctuated over many stages and cycles. To get a better perspective on the price of Bitcoin and where it could be headed, it is important to look at the stock-to-flow model.
This model looks at finite limited resources such as gold, diamonds, and other commodities. Looking at these commodities, one can somewhat accurately predict the price of a particular asset sector in the future. Many experts have used the stock-to-flow model and applied it to bitcoin.
Keep in mind that this model only looks at the stock, which refers to the amount of something in existence. It then compares it to the flow, which refers to the rate at which you create, produce, or find something. The stock-to-flow model for bitcoin has been extremely close to following its price, and according to its chart, the price is on the verge of something very big about to happen.
Bitcoin is Backed by Strong Narrative
One of the biggest reasons why bitcoin has been accelerating in value is because of the narrative behind it. Money is on everyone’s mind, and the narrative surrounding bitcoin is getting stronger, which will lead to further adoption. This narrative has to do with how the government is still printing plenty of fiat currency and using it as an easy escape to get rid of their economic shortcomings.
Excessive printing of money is causing high rates of inflation in the country along with other factors. This allows them to use the money to buy up bonds, corporate debt, and other assets. This incentivizes people with money to buy assets which are perceived to be a store of value, like commodities and now also cryptocurrency. All of this has the effect of asset inflation which leaves more dollars in the system competing for the same amount of goods.
This does not mean that your net worth is increasing. Instead, it simply just takes more money to get the same amount of available goods. This narrative of money is very persistent and will set the foundation for bitcoin adoption.
How Talking Points and Distrust Will be Enough
Inflationary pressures have investors strongly considering alternative asset classes as a way to stay ahead of the curve. Historically investors have looked to perceived “stores of value” like gold and silver to stay ahead of inflation, but cryptocurrency has potential in this area.
For some investors, they may consider putting all of their money into stocks, as a means to outpace inflation. For some, this means putting their money into bitcoin and crypto assets. Many are even labeling bitcoin as the fastest horse in the race of all existing asset classes according to the data. Some models predict that bitcoin is the best hedge against inflation.
Final Thoughts
Overall, gauging bitcoin’s performance will require plenty of patience, and since it is dependent on some external factors like world events, anything can happen in terms of its valuation. Whether or not its price will reach the $100,000 mark by the end of 2022 is very debatable. However, there are more bullish fundamental indicators than bearish ones, which is why you can expect good things from your bitcoin investment.
Over the last few years, the B2B payments landscape has seen numerous advancements, gaining considerable traction in the business space. A study by Gartner predicts that in the span of the next few years, 80 percent of B2B sales transactions between suppliers and buyers will take place over digital channels. The opportunity to make B2B payments will provide astronomical benefits to all sectors of the market. Keep in mind that about 28 trillion dollars worth of B2B transactions occur on an annual basis. 1.8 trillion of that amount ends up being card payments, while 12 trillion goes through checks.
B2B Payment Landscape
Many interesting things are happening in the world of B2B eCommerce. Besides the fact that it is a 12.2 trillion dollar market– that’s six times larger than the B2C market! –around half of all sales are recorded through manual processes. Sales reps, purchase orders, and paper-driven business processes are in need of extensive upgrades.
There is a massive opportunity for innovation in the B2B commerce space. Taking advantage of this opportunity can accelerate companies’ growth, whether they’re already there or are looking to enter the space. Now, new marketplaces, distributors, and industry players are making a big difference in helping the overall market to grow. However, traditional methods are yet to improve when it comes to the payment types within the market.
You have to think about companies making larger payments to suppliers or vendors. When you are a supplier dealing with a business, remember that they will not pay anyone upfront, so the way you get paid can vary. In this case, knowing B2B payment processing tips can help.
How Do Payments Affect B2B Commerce?
B2B companies that are starting to go online, whether they have just started operations or have some eCommerce experience, need to consider payment methods. The speed at which companies conduct business operations is increasing rapidly, and today’s payment processes need to be efficient and solid to support online transactions. In this highly digital world, banks are taking measures to accommodate the speed at which businesses are continuing operations.
They are working with industry leaders to accelerate business-to-business payments by incorporating modern solutions that meet the demands of the future. The aim of such system integration is to replace checks and invoices with end-to-end automation and technologically advanced solutions. Whether it is invoicing, payments, remittance information, and more, change is inevitable.
Trends of B2B Payments
Moving Away from Paper
Consumers are no longer relying on paper transactions and have decided to move to digital alternatives since they are cheaper, faster, and safer. 59% of users currently use mobile banking, but businesses aren’t catching up. Despite mobile banking being a digital alternative, it is nowhere near the scale of B2B payments that you can use today. Companies will soon realize that a scalable and standard process is well within reach. Implementing and deploying B2B payment methods will mitigate paper processes to a large extent.
Making B2B payments using manual methods will have its fair share of errors. It is also more costly and time-consuming than digital alternatives. Digital innovations in the B2B payment sector are causing businesses to strategize their processes, ensuring they are more streamlined. Innovations that include these strategies present businesses with the opportunity to re-imagine their current payment system entirely. This maximizes the efficiency of payment processes at every step of the way.
Transformative Benefits
Businesses benefit from adopting electronic payments. Automating business processes offers further advantages, which is critical if you wish to survive in today’s economy. These include error reduction, cash management, increased transparency, risk mitigation, and more.
One of the trends also includes electronic invoices, electronic remittances, and other automatic financial procedures. All of this combines to make payments less manually intensive and quicker. It also frees up employees’ time, so instead of keeping up with payments, they enjoy the peace of mind to perform important tasks that contribute to the business’s growth.
Digitalization also helps businesses manage cash flow capabilities with real-time data management. Ultimately, decreasing invoice payments can help businesses avoid delayed payments and take advantage of early payment discount programs. Virtual exchange systems of value are much more efficient and reduce any potential for human errors.
Risk Mitigation
B2B payment trends that take virtual undertakings are also very low on risk thanks to limited manual processes and a low volume of paper checks, which minimizes the risk of fraud. It will also increase transparency, making cash more manageable. Reports tracking unpaid and paid invoices bring about greater insights that lead to a better automation process. It also makes payments more secure and stable for businesses, which opens up more revenue generation opportunities.
E-remittance
The data collected by the E-remittance technology make payment applications faster and more precise. It also improves the accuracy of receivable balances and different accounts. Though the benefits are clear, frameworks for account management may differ in the coming future. Service providers are likely to act as service points to deliver data and information to clients.
Concluding Words
B2B payment trends in 2022 will have standards that ensure interoperability, allowing businesses to incorporate a highly compatible payment option that receives payments through various channels. Payment systems in the future will formulate a virtual framework that will help businesses enhance connectivity and value across an expansive cross-border network. Suppliers will likely have to engage with providers and locate access points. All of this will help make payments more accessible for B2B transactions.
On May 10th, Coinbase announced that it had filed for a registration statement with the Securities Exchange Commission (SEC). The announcement came along with their reports for the first quarter of 2022, where they reported missing the revenue estimates that were previously given by analysts and sending shares down as much as 19%.
In a released statement from Coinbase discussing their registration statement with the SEC, the statement was intended to be used for potential prospective offerings, including the sale of new securities. However, new securities won’t be immediately available.
This statement, and their recent Q1 results, came during a major sell-off in the crypto market which has been referred to by some as a crypto crash, with Bitcoin dropping below $30,000. Coinbase has lost more than 70% of its value since late March.
Coinbase commented on its goals and approach to capital structure over the years, stating that its aim has always been to raise capital at the lowest cost possible to its shareholders. They expect that the shelf registration would speed up the process of issuing securities to a matter of days, which they hoped would allow them to time the market conditions better.
While these are the company’s statements on the matter, the reality is that their decision could have been driven by other factors, such as the uncertainty surrounding crypto assets regarding the U.S. federal securities law, as well as the mounting pressures for crypto regulation.
Coinbase reported, in their filing, that the SEC traditionally doesn’t confirm the status of crypto assets as securities in advance. Since the evolution of crypto assets and their classification is still ongoing, it’s difficult to predict how to classify them. The only crypto assets that the SEC has given a definitive view on are Bitcoin and Ethereum, which they don’t see as securities. However, Coinbase stated that the SEC’s views are not binding for courts, other agencies, or even the SEC itself. Coinbase believes that should the SEC change its approach, it could have a significant impact on the business.
Other crypto assets have yet to be ruled out as securities by the SEC under their current rules, though the company’s analysts argued that none of the assets traded on their platform are considered securities.
For their part, Coinbase gave a warning on their filing for people investing in crypto assets. They warned that should the SEC, or any other regulatory authority be it national or foreign, determine that a crypto asset traded on the platform was a security, Coinbase wouldn’t be able to continue offering said asset until they could do so in a compliant manner.
This statement helps shed light on Coinbase’s decision to file with the SEC, as they seem to be preparing in advance to offer crypto assets on their platform that are considered a security by the SEC or any court.
The registration has more potential benefits for Coinbase, as it would allow them to provide the company’s crypto products and assets on top of those from third parties. As of now, there is regulatory uncertainty regarding the company’s yield-generating activities such as staking and lending. These could eventually be considered securities, but the filing would allow Coinbase to act quickly on that matter.
Coinbase also revealed that it had received investigative subpoenas from the SEC regarding its stable coin and yield-generating product plans. Should these be classified as securities, the registration could help the company keep these services afloat by meeting the necessary compliance measures.
In the last part of their statement, Coinbase mentioned that they believed this shelf registration statement would enhance the company’s flexibility, as well as enable access to other capital markets more efficiently and effectively when market conditions were optimal.
The pandemic left a major impact on the way things work. From business operations to the way we interact – it affected everything. It also pushed companies to reconsider the incentives they use to attract employees. This is largely driven by employees’ newfound demand for remote working opportunities. Another example includes applications that allow workers to get paid on a daily basis. With just a few clicks, they can withdraw money as soon as their shift ends.
There’s immense competition among businesses to hire the right hourly workers as the labor market is very tight. This has created a situation that favors the worker because they now have a variety of options to choose from. The current condition of the labor market has led to these applications becoming a key recruiting tool. Company owners using these instant payment methods explain that these have helped them attract new employees and manage their money better.
Job candidates can easily go onto the application and see how much they can earn on an hourly basis as their work shift continues. Since workers find this system very convenient, many recruiters are marketing its integration to draw more applicants to their companies.
Employees are also starting to recognize how great it feels to clock out after a shift with more money in their bank accounts. Hourly workers see numerous benefits of such a system, like having gas money for one’s car immediately after a shift, making instant pay seem like a practical solution for employers.
Early Adopters of Instant Pay
Some of the first businesses that implemented instant pay include nursing homes, and they continue to use this technology today. Moreover, millennials find the instant payment system to be ideal since it fits right into their lifestyle. To start with, instant pay solutions are easily compatible with mobile applications and digital solutions.
Tech-savvy users who describe themselves as digital natives find this feature quite lucrative. Nowadays, candidates and prospects are actively looking for such options on social media so that they can land a job where they can enjoy flexibility through instant payment systems. To integrate a payment method that helps employees get their hands on their money instantly, companies are relying on applications such as Instant Financial. This application allows workers to get paid a few minutes after clocking out.
One aspect of a weekly payment system that attracts employees is that they’re able to save money by getting an accumulative amount at the end of the week. This way, the application also caters to workers looking to save money through weekly payments.
It has an option that allows employees to control how much money they get at the end of the day. For instance, they can choose to withdraw only 50% of their earnings at the end of the shift. This will allow them the flexibility that millennial and tech-savvy prospects demand. For companies looking to attract new talent, applications such as these prove quite effective.
Instant pay systems, applications, and other new ways to pay that are similar have been at the forefront for many giant companies and retailers when it comes to recruiting. With applications such as these, employees are leveraging the convenience of being able to access their funds instantly. What’s more, these types of apps keep you from delaying necessary tasks simply because you’re waiting for your next paycheck to arrive.
Pay Apps and Their Benefits to Employers
Overall, an employer’s biggest win is employee retention. If they can keep an employee satisfied enough to remain in the company for a long time, it increases productivity and helps with growth. In a competitive environment where many companies are implementing tactics to attract prospects, this can be difficult.
Implementing innovative payment systems for instant payments can prove integral for employee retention. This can solidify an employer’s employee base and help them form a satisfied workforce. In the long term, this can improve productivity and help ensure the company’s growth.
It’s also worth keeping in mind that instant pay options keep employees from seeking short-term loans and lending opportunities. Such loans, often called payday loans, can potentially put them in never-ending debt. Lending and borrowing never come without stress and emotional burden. Employers can prevent this from happening by helping them get paid quickly. This way, employees can avoid troublesome bill collectors, tax collectors, and landlords pushing them to make payments.
When you pay employees as soon as their shift ends, they no longer have to loan out products and services at hefty interest rates. This has a resounding impact on their finances and keeps them emotionally and mentally healthy. These applications also help reduce employers’ burden since they no longer have to make special amends to ensure employee satisfaction.
Financial Stability Factor
Debt can single-handedly make things very difficult for a happy employee. The fact that daily payment systems can help workers dodge stressful debt makes it an impeccable solution for employers.
Employers can use many angles when trying to attract employees with instant pay, with one of the strongest ones being the ability to control how much money you make in a company. After all, the rewards of your labor should be instantly redeemable since you’ve put in the effort to produce results.
Final Words
Companies are beginning to realize this, and applications and systems are making it possible for them to implement it. This is an employee benefit that has the edge over all others when companies are trying to retain and attract employees.
On May 11, the Fintech Firm FIS and the Banking-as-a-Service startup Treasury Prime revealed through a press release that they are partnering to launch an embedded finance tool. One of the main reasons they cited was the growing need for financial institutions to provide digital banking experiences to their customers, a necessity that is exacerbated by the digital transformation of the global economy.
In their statement, FIS remarked on embedded finance being a key trend in the finance industry, as it allows companies the ability to provide FinTech services through their digital channels such as payments, banking, investments, credit, and insurance.
This news comes just a month after FIS unveiled its Banking-as-a-Service Hub, on April 12. Back then, FIS said this tool would provide institutions of all sizes a full suite of banking and payment capabilities, as well as allow them to configure new financial service offerings with ease.
FIS’ aim with this tool is to provide small to medium-sized financial institutions with the necessary tools to complete, thanks to improved digital banking services. According to FIS’ release, this tool would allow the institutions to provide new methods for managing deposits and accounts payable transactions, as well as other banking functions, remotely and digitally.
FIS’ Head of Payments, Kelly Beatty, stated in the release that embedded finance is growing as a trend due to the way it empowers businesses to quickly implement innovative ideas through the combination of financial services with user experiences. One example she mentioned was how embedded finance allows commercial services like lending and insurance to be handled with the same convenience as regular app purchases.
Beatty also stated that the needs of the customers was the focus of these services. In the release, she said that customer’s expectations could be reached through the integration of financial services into business software, new channels can be created that can reach even more financial services.
On their end, Treasury Prime’s CEO Chris Dean said that the banks that take advantage of these embedded services can become the foundation for a new generation of financial institutions, and that embedded finance could bring them new potential revenue streams.
In the press release, it was also revealed that Grasshopper, a digital commercial bank, would be the first financial institution to use FIS’ embedded services tool.
The market for embedded finance experiences continues to rise, with one study finding that 23% of consumers had used buy now pay later (BNPL) to split large purchases into smaller installment payments at the point of sale (POS).
