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TJX Forecasts - Record Home Goods Sales

TJX Forecasts Slowing Sales of Home Goods After Record Expansion

TJX forecasts a slowing down in sales of HomeGoods even after they did a record expansion. The company, the owner of TJ Maxx, HomeGoods, and Marshalls, reported stronger-than-expected sales and profit for the quarter but forecasted slowing growth for home goods amid an ongoing housing boom. TJX has benefited tremendously from increased consumer spending on home furnishings and decor over the past year, with comparable sales at its HomeGoods chain surging 12% in the latest quarter.

However, as home sales moderate and TJX laps exceptionally robust year-ago results, the company expects home category sales growth will decelerate. “We’re comping against a very strong home goods number last year, so we do expect that to decelerate a bit,” Chief Operating Officer Scott Goldenberg said in an interview. The home market “has moderated a little bit, so we’ll have to manage against that.”

Still, TJX’s overall business remains on track for solid expansion as more shoppers turn to its discount chains for bargains on apparel, beauty, and other products. TJX reported quarterly sales of $9.8 billion, ahead of estimates, and a profit of $1.02 a share, also topping forecasts. Although higher costs are squeezing margins, TJX believes its value formula and efficient operations will enable continued growth.

TJX’s ability to keep on winning over budget-focused customers, even as its home sales grow at a slower pace, will determine whether the retailer can keep the good times rolling. After a record year, TJX is bracing for decelerating home category growth but remains poised for broad success throughout its store fleet and new venues like e-commerce and China.

TJX Forecasts – Record Home Goods Sales and Profit Growth

TJX reported quarterly sales of $9.8 billion, ahead of estimates, and a profit of $1.02 a share, also topping forecasts. HomeGoods comparable store sales soared 12% in the quarter, while T.J. Maxx’s comparable sales rose 7%.

TJX Forecasts - Record Home Goods Sales and Profit Growth

Gross margin expanded 120 basis points to 38.8% in the quarter, reflecting fewer markdowns and a higher proportion of full-price sales. HomeGoods has been a key driver of profit gains, with its margins improving by over 500 basis points from 2016 to 2019 as the chain benefited from surging customer demand and an elevated product mix.

However, higher freight, wage, and rent costs also put pressure on profits, signaling the potential impacts of tariffs and rising minimum wages. Higher costs will weigh on margins in the year ahead, executives said, as TJX aims to continue investing in growth opportunities.

TJX’s profit performance highlighted the payoff from its strategy of stocking trendy and affordable goods to attract deal-hunting shoppers. The off-price model, combined with operational efficiency, enabled TJX to produce strong returns even as competitors struggled with the rise of e-commerce. By keeping bargains flowing and costs in check, TJX built a highly profitable empire of stores that continues gaining ground.

Record home sales fueled a substantial increase in profits over the past year, demonstrating the success of new home goods categories and formats. However, as the housing market cools, TJX will rely more on apparel, beauty, and other products to sustain growth, in addition to new channels like e-commerce, international expansion, and store fleet optimization.

Slowing Housing-Driven Demand

Despite slowing home sales, TJX executives said the company remains on track for comparable sales growth of 3-4% in the current quarter and 5% annually, which would mark the 25th straight year of sales gains. TJX also forecast profit margins will continue to expand this year, suggesting its discount model remains well-positioned even with cost pressures.

TJX Forecasts - Slowing Housing-Driven Demand

“As we’ve seen for years, TJX benefits greatly from consumer focus on value, and from our efficient operations and effective merchandising,” CEO Ernie Herrman said. While home category growth is decelerating, TJX can leverage its successful formula across apparel, beauty, accessories, and other products to offset slowing home goods sales.

TJX believes its value proposition has enduring power, able to attract budget-conscious customers even as economic conditions change. By consistently delivering more for less through a curated mix of trendy goods, TJX has built a very loyal base of shoppers that continues turning to its stores and website for great deals. Strong traffic and conversion, combined with expense control, will enable ongoing profit and sales gains, executives said.

Cost pressures pose risks, but TJX is focused on managing expenses to maintain an advantage. With slow and steady growth, TJX can further expand its profit margins through productivity improvements, space optimization, and other initiatives. Success controlling costs would give TJX additional fuel to invest in new growth drivers such as e-commerce, international expansion of HomeGoods, and new store concepts.

Overall, while housing market influences are creating some headwinds, TJX is steering a steady course for continued progress. Decade after decade, TJX’s formula for delivering bargains and value has sustained a winning business model in retail. Looking ahead, TJX sees the potential to build on its success across channels, categories, geographies, and more.

Potential Upsides from China and E-Commerce

TJX sees opportunities for growth through the continued build-out of its HomeGoods business in China, where it aims to open 500 stores and expand of e-commerce and omnichannel capabilities. Online sales at TJX’s stores in the U.S. rose 60% year over year in the quarter, though still made up only about 10% of total sales. There is significant potential for further gains in digital and mobile commerce.

TJX believes HomeGoods can achieve similar success in China as elsewhere, as Chinese consumers increasingly spend more of their income on home furnishings and decoration. Successful expansion in China could provide a meaningful boost to group sales and profit in the years ahead.

China is a large and growing market for home furnishings, with a rising middle class willing to spend on trendy and affordable home decor. By adapting its HomeGoods format to China with trendier merchandise and greater use of e-commerce, TJX aims to capture market share from smaller local players and drive traffic to its stores. If achieved, the expansion of HomeGoods in China could add over $1 billion in annual sales, according to company estimates.

Like China, e-commerce also holds substantial promise if TJX is able to gain more online business from existing customers and win new digitally-focused shoppers. With heavier investments in technology, fulfillment, and product images/content, TJX can enhance the customer experience on all digital touchpoints and drive a greater portion of sales through its website and apps.

Integrating physical and online shopping is key to winning customers in today’s retail landscape. TJX is focused on omnichannel opportunities like click-in-store, reserving online/pickup in-store, and collaborating with online brands to offer their products. Progress across channels will be essential to sustaining growth as competitors large and small step up their own digital transformations.

Strong real-world success combined with advances online provides a compelling model for continued progress at TJX. By leveraging its formula globally and digitally, TJX sees substantial potential to keep expanding sales and profit for years to come despite an evolving retail world.

Conclusion

While TJX is bracing for slowing growth in its home goods business, the off-price retailer remains poised for solid expansion overall, leveraging its discount formula and efficiencies to drive profit margins and returns. TJX’s store fleet in the U.S. continues to hold opportunities for opening new outlets, while e-commerce provides another growth path with substantial long-term potential. Internationally, the deep build-out of HomeGoods in China in particular is a game changer if achieved.

Although the housing boom is moderating, TJX’s ability to keep on winning over budget-focused customers bodes well for its enduring success as an affordable store for treasure hunting. By constantly refreshing trends and delivering more for less across categories, TJX sustains a very loyal base that continues discovering new favorites at its stores. This formula, together with cost controls and strategic investments, has enabled TJX to thrive for decades and lead the off-price segment.

Looking ahead, TJX sees possibilities for more growth through strategies like expanding e-commerce, developing new store concepts, optimizing its real estate portfolio, and gaining a share in China’s home furnishings market. However, competitive pressures are rising rapidly both from online rivals and value-focused strategies from traditional retailers. TJX must continue evolving its formula to stay one step ahead, keeping the best trends and deals flowing across channels to excite budget shoppers.

While externals are creating some headwinds, TJX’s focus on efficiency, everyday value, and strategic reinvention keeps its business gaining momentum. Success investing in new drivers of growth while maintaining fiscal discipline would allow TJX to keep delivering progress for shareholders, team members, vendors, and the many customers who believe it offers more for their money during any economic cycle. Decades of winning at off-price and record returns show what TJX can achieve by marching to the beats of its own drum. Its future remains bright as a company that never stops hunting for a great value.

Fintech startup One

Walmart Launching a Digital Bank Through Fintech Startup “One”

Walmart, the world’s largest retailer, is launching a digital bank in collaboration with fintech startup One, challenging traditional banks and tech giants in the financial services space. The new digital banking service aims to provide affordable and accessible banking options to Walmart’s large customer base and underbanked communities.

Walmart currently has over 265 million customers who visit its stores each week and the company aims to leverage this existing base to attract new banking customers. However, Walmart is not introducing yet another neo-bank startup but rather partnering with One, a proven fintech company that provides the technology and banking services to power the new digital bank.

This partnership will enable Walmart to quickly enter the competitive digital banking sector using an established platform and services instead of building its own from scratch.

Launching a digital bank is a bold move that demonstrates Walmart’s ambition to expand beyond retail and provide customers with additional financial products and services. At the same time, Walmart’s partnership with One shows its recognition that entering banking would be difficult to do alone, especially when competing with both traditional banks and big tech companies moving into financial services.

While the collaboration gives Walmart a head start, successfully competing in digital banking will still require continued innovation, affordable offerings, and the trust of customers in this new type of banking relationship. When live, Walmart’s digital bank aims to provide an alternative to the existing system by demonstrating that banking can be simpler, more accessible, and fair.

Partnership with Fintech startup One

One is a Los Angeles-based startup founded in 2016 by former executives at U.S. Bancorp and American Express. Walmart partnered with One to launch the new digital bank on One’s mobile platform and bank capabilities including deposit accounts with no monthly fees or minimum balances. The partnership will enable Walmart to quickly enter the competitive digital banking sector with a proven technology and banking services provider.

Walmart partners with Fintech Startup One

One founder and leaders have decades of experience from top financial institutions, giving them insights into how to build technology and services that reshape banking for customers and companies. They developed One’s platform to provide a modern and simplified infrastructure for digital banks with the scalability to support huge customer bases. By partnering with One, Walmart leverages this platform and expertise, allowing it to launch its new digital bank rapidly and effectively.

Walmart’s selection of One shows its ability to identify startups with innovative technology, experienced leadership, and the potential for true partnership. Rather than attempting to replicate One’s capabilities internally, Walmart chose to collaborate, integrating One’s platform and services into its own offerings. This type of partnership between a massive legacy company and a nimble fintech startup stands to benefit both, and in this case, the customers they jointly serve.

Through its partnership with Fintech Startup One, Walmart gains access to core infrastructure, banking licenses, and services that would be difficult and time-consuming to build itself. At the same time, One’s platform is customized and scaled to meet the needs of Walmart, one of the largest companies in the world. Their partnership illustrates how disruptive collaboration can be as companies work together instead of competing alone. By combining forces, Walmart and One aim to bring simple, affordable, and fair banking within reach of millions of new customers.

Targeting Underserved Customers

Walmart’s new digital bank aims to make affordable and accessible banking available to underserved customer groups who lack good options for financial services. Walmart sees an opportunity to provide simple, low-cost banking solutions to low-to-moderate-income individuals, immigrants, and communities of color that often face poor service, hidden fees, and lack of local branch access from mainstream banks.

Many traditional banks have closed branches in underserved areas, leaving residents with few choices for basic banking needs. Walmart’s digital bank fills this void with an affordable mobile-based service for customers to easily keep, send and borrow money using just a smartphone. By focusing on underserved communities, Walmart’s partnership with One advance financial inclusion and provides greater resources and opportunities for marginalized groups.

Providing fair and transparent banking options aligns with Walmart’s mission to offer customers the lowest prices possible. Its new digital bank brings this mission to financial services through straightforward pricing, no-surprise fees, and equitable lending practices while still offering useful features like direct deposit, bill pay, mobile check deposit, and more. Walmart aims to build trust in underserved groups by demonstrating its dedication to supporting their financial well-being, especially as other companies often do not.

Walmart digital bank partners Fintech Startup One

Launching an innovative digital-first bank targeted at underserved populations establishes Walmart as a leader in shaping the future of banking. At the same time, Walmart leverages its retail presence and brand to reach these communities in a way that would be nearly impossible for a standalone startup. Through its partnership with fintech startup One, Walmart combines the strengths of a proven technology provider and a company committed to serving all customers affordably and fairly within financial systems. Together, they hope to disrupt how underserved groups experience and engage with banking through meaningful and impactful changes.

Challenging Big Tech in Banking

Walmart’s move to launch its own digital bank also positions it as a competitor to big tech companies expanding into financial services like Apple, Google, Facebook, and others. These companies have significant advantages with their large customer bases and data, posing a major threat to traditional banks. Walmart’s partnership with fintech startup One shows it can match the technology and services of big tech companies in banking, while also tapping into its retail base.

However, Walmart will still face challenges keeping up with the innovation and scale of large tech companies in this space. Big tech companies have the resources and desire to rapidly develop new banking features, accumulate more customer data, and potentially Roll out their own stablecoins or other cryptocurrency services. Walmart would need to continuously improve its partnership with One and develop new strategies to counter these competitive threats from Silicon Valley giants moving into finance.

While big tech in banking poses risks, it also creates opportunities for collaboration rather than just competition. Walmart and another large tech company, for example, could partner to provide more comprehensive financial services to their combined customer bases. There is potential for partnerships that leverage each company’s strengths rather than trying to build out all banking capabilities internally. These types of partnerships between tech companies and retailers could disrupt the industry even more significantly than any one company entering banking on its own.

Launching a financial services partnership as an alternative to big tech companies in banking establishes Walmart as an innovator pushing back against the biggest players in technology. By demonstrating that retailers can adapt, partner, and compete with Silicon Valley at its own game, Walmart inspires other large companies to embrace innovation before being disrupted. At the same time, Walmart leverages its brand, data, and scale as the world’s largest retailer to establish itself as a real competitor to big tech in the race to provide customers with comprehensive financial products and services.

While the future remains uncertain, Walmart’s move to launch a digital bank in partnership with One is an important step that could shift dynamics with big tech companies and reshape the broader banking landscape. Together, they aim to simplify, humanize and enhance financial services in ways that counter the threats of tech giants dominating finance through data and algorithms alone. The introduction of Walmart’s digital bank makes the competition in digital finance far more complex and unpredictable, which can only benefit consumers and communities in the long run.

Conclusion

In summary, Walmart’s collaboration with fintech startup One to launch a digital bank aims to make affordable and accessible banking available to more customers while challenging both traditional banks and big tech companies. While the partnership enables Walmart to quickly enter the digital banking sector, it remains to be seen whether the new service can effectively compete with the scale and innovation of its much larger competitors.

The launch of Walmart’s digital bank is an important move that will potentially disrupt the banking industry in meaningful ways through simplicity, affordability, and partnership rather than competition alone. By targeting underserved communities, Walmart hopes to advance inclusion and reshape how marginalized groups engage with financial services. At the same time, Walmart positioning itself as an alternative to big tech in banking could slow the dominance of a few huge companies controlling more and more data and power.

There are certainly risks and obstacles ahead for Walmart’s digital bank in attracting and retaining customers, developing new features, and generating sufficient revenue to sustain the partnership with One. However, if successful, Walmart’s entry into banking could motivate other large companies outside of technology to embrace innovation through collaboration rather than acquisition. This stands to decentralize banking and provide more choice, better service, lower costs, and a greater focus on humanity rather than algorithms.

While only time will tell how Walmart’s pivot into banking unfolds, its partnership with One to launch a digital-first service for underserved communities is a step in the right direction. By combining the technology and talents of a fintech startup with the scale, resources, and mission of a massive retailer, they aim to transform people’s relationships with money in a way that expands access, boosts financial well-being, and builds trust. If achieved at scale, the impact of their partnership in banking could inspire meaningful progress on issues of equity, inclusion, and impact that reaches far beyond just finance.

Walmart’s new digital bank is an ambitious bet that banking can be better, fairer, and more human-centric for far more people than today. The challenges ahead are enormous, but so is the potential for change. How this partnership between a tech startup and retailer evolves will be closely watched, as their success or struggle could shape the future of finance and Opportunity for years to come. With affordable, accessible, and partnership-based banking, there is hope that the system can better serve all those who need it most.

Stripe Valuation

Stripe Continues to Cut Its Valuation in 2023

Stripe, the once high-flying online payments company, has suffered another embarrassing blow to its valuation. For the second time this year, executives have been forced to announce a significant decline in Stripe valuation and reduced it from $95 billion in 2022 to a more “realistic” $72 billion.

This is an awkward comedown for a company that was once Silicon Valley’s most valued startup. Stripe launched in 2010 with lofty ambitions of reimagining how businesses accept and make payments. In a massive coup, Stripe attracted billions in funding from top VCs and achieved a staggering valuation, cementing its status as a technology darling.

However, the fairy tale has swiftly unraveled. Stripe’s growth has slowed to a crawl, revenue growth has stalled, and competitors are circling. While Stripe still processes $500 billion in payments each year, that momentum is hardly accelerating. As growth has flatlined, investors have soured on Stripe’s once sky-high valuation, worrying the company will never justify its former lofty price tag.

There is blood in the water now, and rivals are moving in for the kill. Practically every new startup wants to “Stripe” big companies, and established players like PayPal see an opportunity for gain. Stripe CEO Patrick Collison and his team face a crisis of confidence, with a lot riding on their ability to reignite progress, capture opportunities, and convince markets they still deserve leadership. If Stripe cannot swiftly pivot to prosper, more valuation pain may lie ahead. Its reign as Silicon Valley’s most valuable fintech may soon come to an inglorious end.

Competition Heats up in Payments – Decline in Stripe Valuation

The online payments market has become increasingly competitive with many new companies raising funding and entering the space. Affirm, PayPal, Adyen, and others are investing heavily in new products and features.

Competition Heats up in Payments - Decline in Stripe Valuation

Block (formerly Square) has emerged as a strong competitor to Stripe, especially with its popular Cash App. Block is now valued at over $100 billion, higher than Stripe’s new valuation. Block has been increasingly innovating on business tools, cash advance loans, bitcoin trading, and other products that directly challenge Stripe’s offerings.

Newer startups like Fast, Chime, and Brex are also causing headaches for Stripe. These companies are attracting top talent, securing massive funding rounds, and gaining traction with customers by improving on Stripe’s product and arguing for a “better, faster, cheaper” approach. They represent exacerbated versions of the competition Stripe already faces from incumbents.

The combination of strengthened rivals and new upstarts poses an existential threat to Stripe. At its peak, Stripe could rest on its laurels as the market leader, but that luxury is gone. Every new product launch, marketing campaign, and partnership now needs to be a deliberate countermove to maintain relevance and fight for customer mindshare.

Stripe also confronts competition beyond pure payments players. Companies ranging from financial data aggregators to buy now, pay later startups to neo banks are staking their claims to a piece of the business’s payments and financial services pie. In this crowded field, standing still is not an option.

To stabilize its business, Stripe must prove its superior vision and execution or risk losing ground rapidly. Everything from partnerships to acquisitions to an ambitious new product roadmap could be on the table, but the margin for error is slim. Competition may once again be waking Stripe from its dreams of easy growth, forcing it to confront the harsh realities of its market. The road ahead is fraught with peril, even if Stripe’s unicorn days aren’t completely behind it.

Stripe Valuation in 2023 – Slowing Growth and Changing Investor Sentiment

Stripe’s growth has slowed in recent years, and revenue growth is declining and so is Stripe valuation in 2023. While Stripe still processes over $500 billion in annualized payments volume, growth is not accelerating as fast as in previous years. Stripe’s payment volumes continue to rise, but at a slower rate, hampered by competition and a focus on expansions into more complex product areas.

Stripe Valuation in 2023 - Slowing Growth and Changing Investor Sentiment

As growth has slowed, investors have become more wary of high valuations and worried that the company may not be able to justify its previous valuation. Investor sentiment has shifted, and there is more focus now on profitability, cash flow, and sustainable unit economics versus pure growth. High growth is no longer enough to warrant huge valuations and lavish spending.

Stripe’s recent valuation cuts were painful reminders of this shift in priorities and mood. What once seemed an unassailable position as a promising startup champion is now viewed as an overvalued company failing to meet the CPU-powered growth expected to justify its $95 billion valuation. Market forces have upended the narrative, leaving Stripe scrambling to catch up to a new reality.

Coming down from a unicorn’s lofty perch is never easy. However, valuation cuts may be the shock Stripe needs to reset, refocus, and retool to better meet current expectations and demands. They highlight the imperative for Stripe to prove the merit of its business model through sustainable, profitable growth rather than dollar signs and hype.

The road ahead is uncertain but flush with the possibility that Stripe can emerge wiser and stronger from this challenging transition. Success will depend on the company’s ability to pivot from a story’s hype to the gritty work of building a viable, valuable enterprise that can create real value for shareholders, not just growth metrics. The cuts are painful, but not necessarily disadvantageous, if used as an opportunity to develop Scars and gain perspective. Still, time is running out for Stripe to make its case, as competition closes in and patience wears thin. The future remains unwritten, but the stakes could not be higher.

Pivot to New Products and International Expansion

Stripe entered 2023 aiming to justify its now $35 billion valuation following a round of funding that diluted existing investors’ stakes. To do so, the payments company is pivoting into new product areas and international expansion at a rapid pace.

After years of focusing primarily on payment processing for e-commerce businesses in the U.S. and Europe, Stripe is building out services for businesses’ financial operations overall. This includes digital banking partnerships, new treasury management tools, and integrations with expense management startups. “We want to be the platform that powers the new generation of finance-first businesses,” said CEO Patrick Collison.

On the international front, Stripe is expanding in high-growth regions like Southeast Asia, Latin America, and Africa. It’s also building out local support and currency capabilities in major markets including India, Australia, and Mexico. By the end of 2023, Stripe aims for at least 30% of its revenue and customers to come from outside of North America and Western Europe.

While Stripe must prove the value of its valuation through continuing growth, broadening into financial services and global expansion comes with risks and added competition. However, for many Stripe remains an attractive bet based on its track record of innovation, partnership model, and mission of “increasing economic opportunity.” With new products and geographic reach, Stripe is positioning itself for what Collison believes will be “enormous opportunities” ahead, though at a valuation level investors must now prove impatient.

Crocs Sales Forecast

Crocs Forecasts “Hey Dude” Brand to Hit $1B In 2023

With its comfortable and colorful rubber clog shoes, Crocs sales forecast for its Hey Dude brand of casual and rugged shoes will reach $1 billion in annual revenue within the year. The Hey Dude brand, targeted at younger consumers and families, launched in 2018 and has seen triple-digit growth each year through appealing, affordable, and on-trend shoe styles.

Hey Dude offers shoes starting at just $19.99 including sneakers, sandals, loafers, and boat shoes for boys, girls, toddlers, and infants. The brand’s innovative and lightweight EVA material provides protection and durability while also being stylish. Crocs has leveraged over 20 years of footwear expertise producing popular and affordable products for a range of demographics into the successful Hey Dude brand. By expanding distribution, launching new products, and pursuing international growth opportunities, Crocs aims to robustly scale the Hey Dude brand into a major revenue and profit driver. For kids and parents alike seeking value, comfort, and style, Hey Dude is poised to become an increasingly dominant force in youth footwear.

Though Crocs remains best known for its classic clogs, newer brands such as Hey Dude, Cleo by Crocs, and At Work by Crocs now represent over half of the company’s revenue. Hey Dude in particular has emerged as a bright spot fueling fast growth and helping transform Crocs into an innovative company with a versatile and contemporary product portfolio. The stunning success of Hey Dude thus far and the tremendous potential ahead validate Croc’s strategic shift into more fashion-forward and on-trend products at accessible price points.

Hey Dude Brand Success

Hey Dude offers affordable and on-trend shoe styles for boys, girls, toddlers, and infants including sneakers, sandals, loafers, and boat shoes starting at $19.99. The brand’s original and lightweight EVA material has been a hit with parents looking for durable and protective shoes for kids on the go. Hey Dude’s colorful and fun designs featuring favorite characters and trends have also resonated strongly with kids and teens.

Crocs Sales Forecast & Future Growth

revenue has grown over 300% since launching in 2018, cementing Hey Dude as one of the fastest-growing brands in youth footwear. Hey Dude fills a void in the market for inexpensive, comfortable, and fashionable shoe options for younger consumers. At price points significantly lower than most competitors, Hey Dude provides an accessible entry point for kids to explore their style through shoes.

Hey Dude’s popularity has spread largely through positive word of mouth and social media endorsements from influencers, parents, and kids themselves. The brand’s inclusive sizing, vegan and recyclable materials, and creative partnerships with media properties have further raised brand awareness and loyalty. Aiming to make a positive impact, Hey Dude also actively supports organizations focused on childhood health, hunger, and education.

Crocs sees enormous potential to take Hey Dude’s success global, launching the brand in over 20 new countries in 2021 alone. International expansion will be accelerated by Hey Dude’s timeless and versatile design aesthetic, leveraging clothing and gear beyond footwear, and identifying and building strategic partnerships in each region. While Crocs remains focused on developing innovative products, spreading brand love through stories and experiences, and delivering durability and fun at the lowest price points possible, Hey Dude is poised to make its mark across the globe.

Hey Dude has established itself as an exciting and purposeful brand with a very bright future. By scaling new heights through global reach, extended product lines, partnerships, and more, Hey Dude stands to significantly advance Crocs’ transformation and overall growth trajectory in the years ahead. The tremendous success already achieved and opportunities still untapped represent compelling proof points of Hey Dude’s potential as a billion-dollar business for Crocs.

Hey Dude Global Expansion

Crocs has already expanded the Hey Dude brand into Europe, Asia, Latin America, Australia, and New Zealand. An e-commerce website for Hey Dude will also be launched in additional countries this year. Crocs sees significant opportunities for Hey Dude’s casual and playful aesthetic globally.

Hey Dude’s growth prospects abroad match those achieved in North America due to the universal appeal of lightweight, affordable, and comfortable kids’ shoes. Economic development, larger middle classes, and increasing disposable incomes are expanding the market for youth-oriented products and lifestyle brands internationally. Hey Dude will also benefit from evolving global fashion trends emphasizing playfulness, color, and creativity, especially among younger generations.

Partnerships and local adaptations will be instrumental to Hey Dude’s global success. Crocs aims to work closely with influencers, media companies, sports leagues, and others that resonate most with target audiences in each region. Localizing product designs, communications, and Store environments to reflect regional styles and preferences will also help Hey Dude stand out as a brand passionate about inclusivity and cultural relevance. By prioritizing global expansion, Crocs believes Hey Dude can achieve similar dominance internationally as enjoyed in North America.

Challenges including competition from established players, economic uncertainty, and logistical complexities will need to be navigated carefully. However, the opportunities for growth far outweigh the risks, especially if Crocs is able to leverage its experience launching and scaling Hey Dude in North America. There are few brands as well-positioned as Hey Dude to spread joy through playful and purposeful product experiences across the world.

As Crocs continues transforming into a more innovative company, Hey Dude will play a crucial role in driving progress. By bringing Hey Dude to new markets, Crocs stands to benefit from revenue growth, diversification, and valuable insights that strengthen the brand and fuel increased success. Hey Dude’s global ambitions, backed by Crocs’ resources and expertise, point to a bright future beyond any single region or territory. Overall, the international expansion represents a pivotal moment that could dramatically accelerate Hey Dude’s ascent as a billion-dollar brand.

Crocs Sales Forecast & Future Growth

While Crocs’ classic clogs remain popular, the company’s newer and trendier brands including Hey Dude, Cleo by Crocs, and Crocs at Work are now contributing over half of total revenue and fueling fast growth. Crocs expects its total revenue to increase by 15-20% annually over the next 3-5 years led by its newer brands. By expanding Hey Dude globally, launching new product lines, and possibly additional brands, Crocs aims to eventually double its revenue to $3 billion from current levels.

Crocs has made tremendous progress diversifying its portfolio from a single classic product into a family of contemporary and versatile brands. However, the company still sees significant opportunities to scale new heights through innovation, especially by reaching younger consumers at more affordable price points. There are increasingly fewer competitors with the breadth of products, brands, and global reach as Crocs, positioning the company for continued expansion.

New product categories, either through line extensions, brand extensions, or entirely new brands, represent a key growth driver. Variations on existing styles, materials, and designs as well as moving into new categories like socks, backpacks, watches, or more could attract new customer segments and boost revenue. Launching additional lifestyle and youth-focused brands leveraging Crocs’ expertise is also a possibility. Brands that can garner similar excitement and longevity as Hey Dude stand to significantly boost Crocs’ growth profile.

In addition to new product lines, expanding distribution through company-owned stores, retail partnerships, and e-commerce will unlock further opportunities. Reaching more customers and gaining real estate in prime locations, especially in developing regions, supports accelerating growth. Licensing specific product categories or brands to strategic partners is another strategy Crocs may pursue to rapidly scale distribution and awareness.

Partnerships, especially with media and entertainment properties, also provide a path to growth. By collaborating with organizations that resonate most with target consumers, Crocs can strengthen brand connections through co-branded products, marketing activations, and storytelling. Major partnerships have the potential to launch new product lines, fuel viral marketing and reach entirely new audiences (similar to Stanley tumblers).

Conclusion

The Hey Dude brand’s exciting new aesthetics, the heritage of comfort and protection, and the ability to span seasons and age groups have enabled its remarkable success and expansion. While Crocs’ classic clogs built the company, its innovative newer brands are transforming it and driving future growth. If Crocs can continue leveraging its brand promise into other categories and global markets, $1 billion in annual Hey Dude sales may be just the beginning.

Hey Dude illustrates the power of adapting to evolving trends and tastes while staying true to core values. By launching contemporary and fashionable products at affordable price points, Crocs built a totally new image and identity encompassing purpose, joy, and style. Hey Dude has brought this progressive positioning to life, from design to marketing, and gained popularity through experiences as much as the shoes themselves. Crocs knows it must continue pushing creative boundaries to stay ahead of competitors and meet changing customer expectations.

Despite the brand’s significant progress, Croc’s leaders remain intent on constant innovation and problem-solving. There are always new products, partnerships, distribution expansion opportunities, and ways of fueling growth. The future success of Hey Dude and Crocs overall depends on courageous thinking, rapid experimentation, and a willingness to disrupt themselves before being disrupted. Staying relevant will demand ongoing restlessness and a growth mindset across all areas of the business.

Though ambitious goals have been set, Crocs retains a balanced and grounded perspective. Strong fundamentals around quality, comfort, value, and inclusiveness continue anchoring the brand and will ground further progress. Crocs also recognizes that real progress will come through engaging employees, partnering with communities, and building something meaningful for the world – not just magical numbers. Purpose beyond profit is key to long-term success and sustainability.

By unlocking new opportunities while strengthening existing strengths, embracing change, and staying true to itself, Crocs aims to expand Hey Dude into a $1 billion brand and fuel accelerated growth for the company overall. The journey ahead is filled with possibility, and if history serves as any indicator, the best is yet still to come for Crocs and Hey Dude. Continuous innovation, global expansion, and building a better future for all remain the North Stars guiding their progress.

Kmart Store locations

Where are the Last Kmart Stores in the US – Only Three Kmarts Remain Open

Kmart was once one of the largest retail chains in the United States, with over 2,000 stores across the country. However, the discount retailer’s fortunes faded over the past couple of decades, as Walmart’s rise and shifting consumer habits took their toll.

Today, there are only three Kmart store locations left in operation, ghostly reminders of the era when Kmart was a ubiquitous presence in communities nationwide.

Though perhaps relics of a bygone time, these three remaining Kmarts have stalwartly endured where others have closed, clinging to their status as historic institutions and gathering places. For many shoppers and locals, a Kmart still stirs nostalgia for the days of their youth or early family life.

At their peak, Kmart stores were vibrant hubs where people would spend leisurely afternoons browsing racks, eating at the snack bar, and running into friends and neighbors.

While that experience is now largely consigned to history, the Kmart name and familiar big blue-roofed buildings continue to resonate in popular culture. Their remaining stores have secured a place in retail folklore, symbols of resilience, nostalgia, and an era now slipping into memory. By profiling these last Kmarts still operating, we can reflect on the chain’s rise and fall, as well as the impact it left on communities across America.

Though diminished, the Kmart story is a reminder of the outsized influence that retailers can have on culture, society, and place. Even with just a handful of stores remaining, Kmart’s legacy as a pioneering discounter will live on throughout history.

The Last Three Kmart Store locations

Of the three Kmarts left in operation, two are located in the Midwest and one on the East Coast. In Troy, Michigan, a Kmart has stood at the corner of South Telegraph Road and Big Beaver Road since 1972. It is the oldest remaining Kmart location, and according to employees, attracts shoppers from across metro Detroit clinging to memories of shopping there over the decades.

The Last Three Kmart Store locations

A few hours east in Muscatine, Iowa, another Kmart has served the local community since 1979. Muscatine residents speak nostalgically of shopping for school clothes or toys at the Kmart, which still maintains a loyal base of regular customers. Despite declining foot traffic in recent years, the Muscatine Kmart remains a gathering place where many locals can be found catching up, running into friends, or passing the time of day.

On the opposite side of the country, a third Kmart stands on Gallows Road in Virginia. Open since the early 1980s, the Gallows Road location has been an institution for Virginians looking for bargains on everything from clothes and kitchenware to electronics.

Like the last Kmart store locations, it carries with it the spirits of decades past, of families making cherished memories within its cavernous yellow walls and shopping for essentials at rock-bottom prices.

Each of these Kmarts tells its own unique story of the chain’s longevity and importance to place. They have defied the fate of closure that befell their countless counterparts, standing as monuments to history, community, and the era of the American discount retailer.

Their future remains uncertain, but for now, they survive on, ghosts of the past still clinging to life in the present day. Through these three stores, we can glimpse Kmart’s varied impact and the nostalgia surrounding it – even as the larger company itself faded from existence.

The closure of Kmart Store Locations

While the three remaining Kmart store locations represent a lingering reminder of the chain’s heyday, for decades Kmart shuttered hundreds of locations across the United States. By the late 2000s and 2010s, Kmart was closing underperforming stores at a rapid clip, unable to compete with the rise of Walmart and other retailers. As consumer habits shifted to shopping online and in discount stores alike, Kmart saw its sales and profits decline precipitously.

Where are The Last Three Kmart Store locations

In response, Kmart launched a mass closure of stores, shuttering locations across the country at a rate of dozens or even hundreds per year. Once-bustling Kmarts were boarded up, left to decay as “dead malls” and symbols of the retail apocalypse. Empty lots stand where many former Kmarts once stood, a testament to the faded power of discount retail.

Communities lost gathering places and sources of employment, while customers found fewer options and sometimes had to travel greater distances to reach a remaining store. The closures struck a mournful chord, representing the diminishment of Kmart’s place in American culture and daily life. For those who grew up with Kmart, its shuttering felt like an end of an era.

While the closures were a difficult reality, they were likely inevitable given Kmart’s financial troubles and inability to keep pace with competitors. The rise of ecommerce, in particular, presented challenges that Kmart failed to meet successfully in its later years. However, the largely unremarkable way in which Kmart vanished from the retail landscape, through a slow process of decay rather than any major corporate drama, allows its history to be felt more acutely in hindsight.

Kmart’s mass closure still stands as an emblem of the precariousness of retail institutions and the way in which they can fade from existence almost without notice or fanfare, even after thriving for decades. Its story is a sobering reminder of the constant change in industries and communities, as well as a call to appreciate historic presences while they still stand.

The Legacy and Nostalgia of Kmart

While Kmart may have faded into obscurity, it continues to elicit nostalgia in those who grew up with it as a fixture of their communities. Kmart evokes memories of childhood, first jobs, and the evolving lives of families over generations. For many, it represents a more innocent and secure time, before the threat of chain closures and economic uncertainty loomed quite so large.

Kmart engenders nostalgia for blue-light specials, snack bars, portrait studios, and other elements of the total Kmart experience that made it a destination. Its retro design and logo seem plucked from another era, captivating those who remember when it was at the vanguard of discount retailing rather than a relic of the past. There is a wistfulness for the time before big box stores and e-commerce changed how Americans shopped forever.

Though few remain, the three operating Kmart store locations have become places of pilgrimage for those seeking to relive memories or capture a piece of history. People travel long distances to stand within their familiar yellow walls again, if only for a moment. The stores have developed almost a cult following, with enthusiasts documenting each remaining location and spreading news of their potential closure. For some, a world without Kmart is almost inconceivable, so deeply ingrained is it in their experience of life, work, and place.

While Kmart was ultimately unable to adapt to a changing industry, its impact on culture, community, and psychology cannot be overstated. It shaped retail in America for decades and brought affordability and convenience to millions of customers.

The nostalgia surrounding Kmart, even in death, serves as a testament to the memorable role it played for many during an important era of growth and change. Kmart may be gone, but it will live on through the aged snapshots, yellowed receipts, and well-worn memories of those who grew up with it as a constant presence.

Its story is one of American retail’s rise and fall, told through the lived experiences of customers rather than statistics or executive decisions. For this reason, Kmart’s legacy will endure long after the last store slides its metal gates closed for good.

Conclusion

Though only three Kmart store locations remain open across the country, these fading symbols of the past continue to represent the dynamic changes shaping retail and community. They have endured for decades through the force of habit, nostalgia, and the stubborn refusal to fade entirely into history. And yet, as the tides of time continue their relentless march, the day will inevitably come when the final Kmarts slip their doors closed for the last time.

When that day arrives, we will lose more than just buildings and prices – we will lose a piece of the American experience and the memories made within those cavernous yellow walls. Kmart was for many a gathering place and an anchor of routine, as familiar as it was affordable. Its disappearance leaves behind a wistfulness for the stability of the era in which it thrived, before the retail apocalypse and the fragile impermanence of institutions.

Though diminished, the Kmart story reminds us of the outsized influence that retailers can hold over culture and community. It serves as a sobering lesson in the pace of change and a call to appreciate the historic presence in our shared life, even as we embrace the new. When Kmart finally vanishes, its remaining locations will stand as monuments to the rise and fall of discount retail, as well as echoes of all the lives and memories made along the way.

We owe it to history to remember Kmart, not just as another chain swallowed into insignificance, but as a pioneering retailer that helped shape America. Its lasting impact may now be found more in nostalgia than business, but it represents an era of growth, access, and affordability that should not be forgotten.

Kmart’s story, from its humble beginnings to the handful of locations clinging to the past, teaches us more about the human experience than might be expected of a retailer. When the last of the Kmart store locations goes dark, its legend will continue.

This article has aimed to capture Kmart’s complex history, from its rise and fall to its lingering legacy, told through the stories of nostalgia, community, and change left in its wake. Though vastly diminished, the spirit of Kmart lives on in memories that transcend any single location. Its remaining monuments to the past remind us of the significance of an institution now fading into memory.

Imprest Account

How An Imprest Account Can Play a Role In Your Business Operations

An imprest account is a great way for businesses to make small purchases in a more streamlined fashion without impacting their accounting systems or other business funds. When a business creates this type of specific account, it creates a more simple process when withdrawing funds for small purchases.

In order to understand how an imprest account works and what their functions are, it is important to understand the nuances of an imprest system. A system like this is used to track withdraws of small amounts for approved expenses.

If you are a business owner who struggles with keeping your accounting in order and feel like you are regularly incurring “random” expenses, understanding what an imprest account is and implementing it into your business could be extremely beneficial to streamline your processes and get a hold on your spending.

What Is the Imprest System?

The imprest system is a procedure where small payments of cash are dispensed from the imprest account for approved expenses as well as incidental expenses. Typically with imprest accounts, they are set up to be funded back to their “standard level” using the businesses main source of funds on an weekly, monthly or annual basis.

Imprest accounts typically hold a fixed amount of funds and are allocated for small business expenses. These accounts track the menial expenses a business incurs for simple accounting purposes.

Imprest Account for business operations

Imprest accounts are typically referred to as a “petty cash fund,” however petty cash is just one type of imprest. Imprest systems are most commonly broken down in one of two classes, “Standing Imprest” and “Special Advance Imprest.”

Standing Imprest accounts is utilized through a businesses entire fiscal year and is funded back to its standard amount when deemed necessary. This refunding happens when account users submit receipts, vouches or proof that the account was used for approved expenses and needs to be funded again.

The second type of imprest account class is called Special Advance Imprest. When a business has a special advance imprest account, they are typically using this for a specific cash payment for a singular qualified purpose.

How Does An Imprest Account Work?

To set up an imprest system, a business must first establish an imprest account and deposits an initial amount of funds to use as working capital. Depending on the size of the company, these funds could be allocated to different departments of your company, different locations, or to specific employees who will be responsible for managing and approving expenses that are approved to be paid from the imprest account.

In a standard process, imprest are funded and certain employees are given access to make spending decisions with the account. Expenses are approved by a manager or the decision making employee, and in order to replenish the funds in the account, adequate documentation must be provided to prove that the funds were spent on legitimate business expenses. This proof could be in the form of a receipt, an paid invoice, or a voucher. Petty cash can be used for expenses such as company lunches, office supplies, travel expenses, or other small outliers.

Documentation proving that purchases made from imprest accounts we’re legitimate are necessary for accounts to be replenished with funds. This documentation and proof before replenishment is a way for business to have a close eye on cash flow and be constantly auditing their business. This allows for business owners to identify differences between expected and actual balances within these accounts.

Features of the Imprest System

Control

By limiting Imprest account limits and establishing clear rules for use, implemtning an imprest system ensures funds are not misused and excessive spending does not occur. Regular reconciliation also provides oversight to verify petty cash is being properly utilized.

Flexibility

Imprest accounts give businesses access to working capital without having to incur debt or wait for reimbursements. Funds can be accessed immediately as needed to cover operational costs. At the same time, unspent Imprest balances remain under management control.

Cost-effectiveness

The Imprest system reduces administrative workload from processing numerous receipts, reimbursements, loans, and payments. It simplifies providing operational funds and small cash amounts to employees for specific purchases.

Cash management

Imprest accounts improve business accounting because money that is spent from these accounts are all regulated and have the same “purchase criteria.” These types of accounts make it easier for businesses to see where their money is being spent and track their overall finances in a more defined fashion.

What Is a Petty Cash Fund?

A petty cash fund is a specific type of imprest account, which provides business access to small amounts of cash for business expenses where using a credit card or other form of payment is not possible. Usually this cash is held on company location in a safe, lockbox or some other form of secure holding. When employees or authorized spenders need access to this cash, they are typically required to submit a receipt for reimbursement of expenses already made, or to submit a voucher that states they will provide a receipt of the purchase and any left over cash on a specific date.

Some key attributes and purposes of a petty cash fund include providing quick access to cash for important expenses where waiting for reimbursements or processing payments would take time. It simplifies making and accounting for regular low-cost business outlays, saving time and effort that would otherwise be spent on numerous small payments and reconciled receipts.

Petty Cash Expenditure Documentation With an Imprest System

Proper documentation of petty cash expenditures is essential for the effective management of an imprest system. Receipts prove that imprest funds were used appropriately for approved business purposes only and are required for reconciling and replenishing funds. Expenses should also be recorded in a ledger together with the date, amount, vendor, and reason for the cost.

This provides an easy-to-review record of how imprest money is used over time and assists in analyzing spending patterns to find potential cost savings or ensure approved expenses are being incurred as intended. Expenses in ledgers should be categorized by type, such as supplies, travel, meals, postage, etc.

Receipts and expense ledgers should be submitted frequently, such as weekly, monthly or quarterly depending on the purchase amounts and consistency of spending. Frequent submission ensures imprest balances can be promptly reconciled and replenished as needed, preventing depletion and limiting liability. This type of documentation also makes it easier to detect misspending and improper use of the account faster.

How to Reconcile Your Imprest Petty Cash Fund

Regular reconciliation of an imprest petty cash fund is essential to ensure it remains properly managed. Some key steps to reconciling an imprest account include:

  • Gather receipts and expense records. Collect receipts for all expenses paid from the imprest fund as well as any expense ledgers or logs. These will be verified against the remaining imprest balance during reconciliation.
  • Count remaining cash on hand. If part of the imprest fund is held as cash, count it to determine the total amount of cash and receipts on hand. This will be compared to the authorized imprest amount to check for over/under-spending.
  • Compare total receipts and cash to the imprest amount. Add the values of all receipts and any cash on hand to get the total amount spent/remaining from the imprest fund. Compare this total to the original imprest amount authorized to verify if over/under-spending has occurred. Any overage or shortage will need to be properly addressed.
  • Review expenses in ledgers/logs. Ensure all expenses recorded in any expense ledgers or logs match the receipts on hand. Check that expenses are legitimate and within approved expense categories for the imprest fund. Question any unauthorized or suspicious expenses immediately.
  • Categorize expenses for analysis. If required, categorize expenses by type to analyze spending patterns. This can help identify potential cost savings through reducing spending in high-cost categories or adjusting imprest limits accordingly for future periods.
  • Replenish imprest balance as needed. If receipts/cash on hand total less than the authorized imprest amount, the balance will need to be replenished through depositing additional funds into the linked imprest account before further imprest fund use. Requesting a replenishment at this stage also helps prevent depleted imprest balances with outstanding authorized expenses.
  • Submit reconciliation for review. Submit the completed reconciliation along with copies of receipts and expense support for review and approval. This provides oversight and accountability of imprest fund management and spending.
  • Make adjustments as needed. If the reconciliation review identifies any needed adjustments to expense categories, limits, or controls, make the necessary changes to ensure effective and compliant management of the imprest fund going forward.

Reconciling an imprest petty cash fund regularly, such as weekly, monthly or quarterly, provides an important control mechanism. Reconciliation ensures imprest funds are used legitimately and as intended, prevents unauthorized overspending, detects fraud or misuse quickly, and allows monitoring of spending patterns to optimize cost management over time. When implemented thoroughly, reconciliation protects businesses from loss of funds and liability while still maintaining easy and flexible access to capital for necessary expenses.

Benefits of Using an Imprest Account for Petty Cash

An imprest account has significant advantages for managing petty cash and business expenses.

An imprest account provides quick access to petty cash for necessary expenses without tapping into an organizations other sources of funds. These accounts give businesses flexibility in allocating spending for different operational needs as funds may be advanced for short-term purposes, and then replenished. Unspent balances remain liquid and under management control.

Maintaining an imprest account is often more cost-effective than processing numerous small payments or reimbursements. Less administration is required, reducing the time and effort spent on managing cash and expenses. By limiting imprest amounts, businesses also retain control over allocated funds and ensure they are used appropriately for approved expenses only. Clear rules and oversight help prevent unauthorized overspending or misuse of petty cash.

Disadvantages of an Imprest Account for Petty Cash

While imprest accounts provide substantial benefits for managing petty cash, they also have some potential disadvantages. It is important for businesses to be aware of these disadvantages when determining if an imprest system will meet their needs.

Imprest accounts typically have limited amounts of cash allocated at any given time. The funds available may not be enough to cover large or unexpected expenses, requiring additional allocation or replenishment which can be an administrative hassle. Employees also require management’s approval to spend imprest funds and replenish allocations, potentially resulting in employees having less autonomy over the funds and not having them be immediately available if management isn’t present or responsive.

The flexibility and limited oversight of imprest accounts could enable abuse or fraud if not properly implemented and monitored, introducing opportunities for misuse of funds. Keeping records, reconciling expenses, and replenishing allocations require administrative time, effort, and management costs, with the workload possibly outweighing benefits for some smaller organizations or limited petty cash needs.

Environmental Trends Shaping Fintech

Environmental Trends Shaping Fintech in 2023

While the fintech industry has exploded over the past decade, it now faces growing pressure to address sustainability, environmental impact, and social good. Several important environmental trends shaping fintech companies are getting popular. This will shape their operations in 2023 and beyond emerging from evolving consumer values, new regulations, and the threat of climate crisis.

Consumers, especially younger generations, increasingly demand that the companies they use have a clear and compelling mission beyond profits. For fintech players wanting to attract and retain these customers, prioritizing purpose over hype will be essential. Users want financial tools that empower them to support the issues and values they care about, from climate justice to financial inclusion. If fintech can’t demonstrate its environmental and social vision, it’ll lose relevance fast.

The Role of FinTech in achieving environmental sustainability

Fintech companies have the opportunity and responsibility to support environmental sustainability through their products, services, and business operations. With innovative design and committed action, fintech can help counter climate change, reduce pollution, and build equitable systems that benefit both people and the planet.

Environmental trends shaping fintech - environmental sustainability

Several areas in particular highlight fintech’s potential role. First, fintech can develop new metrics, analysis tools, and disclosures enabling better monitoring and management of environmental risks across finance. As climate threats to communities, companies, and currencies emerge, fintech innovations will be crucial to gaining visibility and vulnerability transparency.

Second, fintech can drive the development of sustainable financial products like green bonds, environmental funds, non-profit donor platforms, and microfinance tools for community resilience projects. When paired with education, these products empower individuals’ ability to drive capital toward impact and opt out of harmful industries.

Third, fintech has the power to reshape business models into ones that are circular, sharing-based, and optimized for well-being rather than growth. Platforms that allow people to borrow, lend, trade, and share resources could reduce waste while strengthening local communities. Crowdfunding and peer-to-peer finance also make sustainability more accessible and support underrepresented groups.

Finally, through their own operations and leadership, fintech companies can model sustainability principles like renewable energy use, carbon neutrality, diversity, and inclusion. By “walking the talk,” fintech inspires trust in its environmental claims while demonstrating the viability of eco-friendly business practices. They can also advocate for policy changes and push broader finance toward eco-transformation.

5 Latest Environmental Trends Shaping Fintech in 2023

Employing the power of green cryptocurrencies

Cryptocurrencies have the potential to accelerate progress on sustainability if employed responsibly and ethically. Several blockchain-based currencies and tokens are being developed to fund green projects, incentivize eco-friendly behavior, and minimize the environmental impact of crypto itself. These “green cryptocurrencies” could help fintech harness the power of decentralization, transparency, and disintermediation to support environmental goals.

One approach is the use of cryptocurrency tokens to raise funding for important sustainability work. Non-profit organizations and community groups, especially in developing regions, can launch token sales or initial coin offerings (ICOs) to raise capital for initiatives like renewable energy deployment, pollution cleanup, and environmental education. Investors can support the impact by purchasing the tokens, while also benefiting if the value appreciates over time.

Other projects are creating cryptocurrencies designed to change consumer behaviors and support greener lifestyles. For example, “green loyalty” or “sustainability as a service” coins could be earned by reducing carbon footprint components like energy usage, transportation choices, and diet. These coins could then be redeemed for sustainable goods and experiences or donated to environmental charities. They make eco-friendly action more engaging and rewarding.

Protecting the environment with eco-friendly digital wallets

As society moves increasingly digital, fintech companies must consider the full environmental impact of products like mobile apps, cloud services, and cryptocurrency platforms. The energy consumption and hardware waste associated with software and services are substantial and growing. If left unaddressed, it threatens to undermine progress on sustainability.

Environmental Trends Shaping Fintech - eco-friendly digital wallets

One approach fintech can take is building “green digital wallets” – eco-friendly alternatives designed explicitly for sustainability. These wallets would optimize environmental footprint through renewable energy usage, low energy design, recycled and reusable materials, sustainable investments, education, and transparency.

Running the wallet on 100% renewable electricity generated from solar, wind, or geothermal power would make a substantial difference. Creating minimalist, lightweight software that requires less power to run the device, service, and associated internet connectivity through advanced engineering could significantly reduce energy per transaction or user.

Driving sustainable transportation with contactless payments

As contactless payments become increasingly common and convenient, fintech companies have an opportunity to influence transportation sustainability. By developing contactless systems that reward eco-friendly travel choices or fund public transit expansion, fintech can empower greener commutes at a massive scale.

Environmental Trends Shaping Fintech - contactless payments

One approach is using contactless payment cards and mobile wallets that offer cashback bonuses, rewards points, or other incentives when commuting via methods like walking, biking, ride-sharing, or public transit. The more people can drive less, the greater their rewards. These “green commuter cards” make sustainable travel more appealing and help shift behaviors over time through positive reinforcement.

Another approach is allowing users to set aside funds from each contactless transaction to be deposited into a special account for donating to the bus, train, bike lane, or pedestrian infrastructure. Every time a payment is made, a portion could be automatically allocated to improving mobility options at a local level. This “round-up for transit” mechanism makes it easy to support eco-friendly systems through everyday spending.

Contactless transit tickets and fare payment cards are other opportunities. By transitioning from paper tickets and magnetic stripe cards to tap-to-ride contactless options, waste is reduced while convenience and speed increase. The newest fare payment systems also allow for integrated regional transit networks, offering riders more options to complete their journey without driving.

Adopting carbon-neutral payment processing to fight harmful emissions

Payment processing requires substantial energy and infrastructure, resulting in significant carbon emissions that contribute to climate change. If left unaddressed, the environmental costs of global finance will only rise as more transactions move online. To mitigate this impact, fintech companies must adopt carbon-neutral payment processing and develop broader strategies for sustainable operations.

One approach is achieving carbon neutrality for all payment processing through offsetting remaining emissions or transitioning entirely to renewable energy. By quantifying emissions from data centers, servers, networking equipment, and business travel and then offsetting or transitioning them, fintech can ensure zero impact. Some offset by donating to emission reduction projects while others build their own renewable energy generation to meet increasing demands. Both approaches, when implemented rigorously and transparently, can make payment processing climate-positive.

Beyond neutrality, technology upgrades and optimization provide an opportunity to radically reduce emissions over time. Improvements like moving transactions off-chain, implementing eco-friendly consensus protocols, optimizing for high-volume/low-resource processing, and improving server utilization can significantly decrease energy per transaction. Open collaboration and sharing of best practices across the industry will accelerate progress.

Protecting Nature with carbon-offsetting mobile payment solutions

Mobile payments have achieved enormous scale, with billions of transactions now completed each day via smartphones and other devices. While convenience and access are tremendous benefits, the associated environmental impact is substantial and concerning. Data centers, networks, devices, and more require huge amounts of energy and resources, resulting in carbon emissions and waste that degrade natural ecosystems.

As mobile payments continue expanding into more areas of life, fintech companies must develop innovative solutions for sustainable operations. One approach is building “green payment” options that automatically offset the carbon footprint of each transaction through donations or investment in high-quality offset projects. By quantifying the emissions from each mobile payment and then allocating funds to offset them, fintech can neutralize impact at scale while giving users an easy way to support sustainability through everyday spending.

Offsetting payments alone may not substantially transform the system, however. Supplementary strategies are needed, including transitioning to 100% renewable energy to eliminate emissions at the source for zero-direct impact. Software, network, data center, and device upgrades can reduce total energy usage and emissions over time through optimizations that enable “doing more with less” for progressively greener operations.

SAFE Banking Act

The SAFE Banking Act and Its Affect On Your CBD Business

The passing of the Secure and Fair Enforcement (SAFE) Banking Act in 2021 marked an important turning point for the CBD industry. For the first time, CBD companies were given explicit permission under federal law to access financial services like banking, payment processing, and business lending.

However, the implications of the SAFE Banking Act go far beyond providing CBD businesses with access to legitimate financial institutions. By reducing regulatory uncertainty and stigma, the Act is enabling wider mainstream acceptance and growth of the CBD market. CBD products can now reach new demographic groups, enter additional sales channels, and expand their product lines.

State-legal cannabis companies also stand to benefit from the SAFE Banking Act, as many face similar challenges accessing financial services due to the conflicting nature of state and federal laws. While cannabis remains illegal under federal law, the Act provides a blueprint for how regulatory conflicts could potentially be resolved in the future.

What Is the SAFE Banking Act?

The SAFE Banking Act, passed by Congress in December 2020, provides legal protections for financial institutions that serve cannabis-related legitimate businesses. Specifically, the Act prohibits federal regulators from penalizing banks and credit unions solely for providing services to state-legal cannabis companies. This includes businesses involved in the sale, distribution, transportation, or possession of cannabis, cannabis products, or cannabis-derived cannabinoids like CBD.

SAFE Banking Act and CBD Business

Previously, banks and other financial institutions remained wary of serving cannabis businesses due to the lack of legal clarity around their operations. Even in states where cannabis was legalized, financial companies were at risk of criminal prosecution, civil enforcement actions, or being barred from the federal banking system for providing services to these companies. The SAFE Banking Act eliminates these uncertainties and rescinds the 提aignation of cannabis as a Schedule I substance under federal law, meaning it has a high potential for abuse and no currently accepted medical use.

With the passing of the SAFE Banking Act, Congress officially recognized the significant growth of the legal cannabis industry and the need to provide regulatory relief where state and federal law conflict. The Act is an important first step, but further legislative action is still needed to fully resolve contradictions surrounding cannabis’s legal status and provide a pathway for broader business access to banking, lending, and financial technology services. The SAFE Banking Act gives legitimate CBD and cannabis companies new hope for financial inclusion and continued expansion.

Overview and Background of the SAFE Banking Act

Calls for legislation to remedy the lack of access to financial services for legal cannabis businesses have been gaining momentum over the past decade. Multiple bills have been introduced in Congress to provide safe harbors for banks and credit unions serving state-compliant cannabis companies, but none were passed until the Secure and Fair Enforcement (SAFE) Banking Act.

Introduced in 2019, the SAFE Banking Act aimed to provide legal clarity for financial institutions and their cannabis business customers operating in compliance with state laws. The bill would prohibit federal regulators from penalizing banks and credit unions solely for providing customer services to legal cannabis-related enterprises. It also clarified that proceeds from legal cannabis sales are not considered illegal under federal law.

The passage of the SAFE Banking Act was an important first step, but it faced several obstacles. There were concerns that increased access to banking could enable more widespread cannabis use. Opponents also argued that the Act might make it easier for cannabis revenue to enter the existing financial system. However, advocates countered that the lack of banking services forces many cannabis companies to operate on a cash-only basis, creating public safety issues.

What Are the Provisions of the SAFE Banking Act?

The SAFE Banking Act provides comprehensive protections and safe harbors for financial institutions serving legal cannabis businesses and their service providers. Federal regulators are prohibited from penalizing banks and credit unions solely for providing services to cannabis-related legitimate businesses. Proceeds from state-compliant cannabis sales are also clarified as not inherently illegal under federal law.

The Act protects financial institutions from termination or limitation of federal insurance solely due to cannabis business services. It also shields them from criminal prosecution, civil lawsuits, and requirements to disclose information identifying institutions that work with cannabis companies. By extending safe harbors to third-party service providers like accountants and lawyers, the Act enables wider support for cannabis businesses.

The SAFE Banking Act defines the cannabis businesses eligible for these protections as licensed producers, testing facilities, retailers, on-site consumption venues, and ancillary service providers operating lawfully under state and local regulations. To qualify, they must be engaged in legal cannabis industries and compliant with all regulations.

Though temporary, set to expire one year after the COVID-19 emergency declaration ends, the SAFE Banking Act provides critical clarification and cover for the financial sector. It allows for greater access to banking, payment processing, business loans, and other financial services crucial for the growth and legitimacy of the cannabis industry. The passage of the Act was an important first step, but comprehensive changes to cannabis’s legal status under federal law are still needed for full inclusion and mainstream acceptance.

The SAFE Banking Act remedies regulatory conflicts between state cannabis laws and federal prohibition, reducing risks for both financial institutions and legal cannabis businesses. By safeguarding access to financial services, the Act enables the development of innovative new products, job creation, investment in the sector, and wider integration of cannabis into the economy. Its provisions represent a vital breakthrough for an industry aiming to come of age.

What Impact Does the SAFE Banking Act Have on the CBD Industry?

The SAFE Banking Act has profound implications for the CBD industry in particular. By providing legal safe harbor for banks and financial companies serving cannabis businesses, the Act creates new opportunities for CBD companies to access financial services long denied to them. This includes opening business bank accounts, obtaining loans, accepting credit card payments, using payment processors, and more.

With access to mainstream financial institutions, CBD businesses can scale their operations with less constraint and greater professionalism. They no longer need to handle large amounts of cash, pay high fees to cash-out checks, or struggle to find a bank willing to take their business. This leads to improved security, reduced costs, decreased administrative burdens, and optimized financial management.

The mainstreaming of financial services also brings greater legitimacy and credibility to CBD companies. As they gain access to business banking, it signals to consumers, suppliers, landlords, and partners that they operate like any other professional business. This legitimacy, in turn, enables new sales opportunities and partnerships that were previously out of reach. Overall, the SAFE Banking Act significantly expands the reach and growth prospects of the CBD industry.

By prohibiting restrictions on insurance, reporting requirements, and other penalties related to cannabis businesses, the Act protects both existing and prospective financial institutions from regulatory risks. This creates space for more banks and companies to serve the CBD sector without fear of legal retaliation or damage to their business model and reputation. New financial service providers are likely to emerge to meet growing demand from CBD brands, contributing to a virtuous cycle of innovation and access.

What Are the Supporters Saying About the Bill?

Supporters of the SAFE Banking Act argue that it provides critical relief for legal cannabis businesses while respecting states’ rights on cannabis policy. By prohibiting federal regulators from penalizing banks for serving state-compliant cannabis companies, the Act resolves conflicts between federal prohibition and state legalization. It allows cannabis businesses to access the regulated financial system, reducing public safety risks from operating on a cash only.

Proponents say the Act also supports economic growth, job creation, and tax revenue generation in the legal cannabis industry. Addressing regulatory uncertainties, it enables investment, expansions, partnerships, and further innovation that fuels job growth, community development, and funding for public services.

Those in favor counter opposing arguments that financial inclusion could expand cannabis abuse or make it easier for illegal sales to enter the system. They say legal cannabis businesses should have the same access to financial services as any other legitimate company. Providing safe harbors is not an endorsement of illegal activity but rather honors states’ rights and supports a legal, regulated market.

Supporters argue the Act also promotes racial and social equity in the cannabis industry. Many minority and disadvantaged groups have faced disproportionate harm from cannabis prohibition and seek new opportunities in a legal market. Access to banking and financial services is crucial for diversity, as it determines who has the means and ability to start and sustain a cannabis business.

How Inflation Affects Your Merchant Account as a Business Owner

As an ecommerce business owner, your merchant account plays a crucial role in processing payments and facilitating purchases for your customers. However, high inflation rates can significantly impact your merchant account and fees in ways that impact your business’s bottom line. Understanding inflation and merchant accounts is important for financial planning and ensuring you keep costs under control while still providing great service to your customers.

Inflation causes the overall cost of goods and services to rise over time. The Federal Reserve aims for a moderate, stable level of inflation, but even smaller increases of 2-3% per year can compound over multiple years and result in meaningful impacts. For merchant accounts, inflation means bank fees, card processing rates, and other charges will likely increase as well to account for the Fed’s inflation target and banks’ own rising costs.

While some costs you can pass onto customers in the form of price increases, merchant fees are fixed costs you pay regardless of sales. Higher fees eat into your profit margins, making it harder to fund key business priorities like hiring new team members, developing new products, or improving marketing to drive growth. Carefully reviewing your merchant account terms and conditions at least annually is critical to try and negotiate lower fees or switch to an account with more favorable rates before fees increase due to inflation.

Proactively managing how inflation affects the cost of your business and your customers’ spending power can help ensure the long-term financial success and viability of your company. With the impacts of inflation rarely static, constant vigilance and adaptation are needed to keep fees low, costs in check, and profit margins as high as possible.

What Is Inflation?

To understand how inflation impacts your merchant account, you first have to grasp what inflation really means. Inflation refers to prices going up over time for the goods and services we all buy. It means your money doesn’t go as far as it used to. Inflation eats away at the value of money and forces us to pay more to maintain our standard of living.

Inflation and Merchant Account - what is inflation

Economists track the inflation rate to see how fast prices are rising and money is losing value. Moderate, stable inflation of around 2-3% a year is typically fine and even helps the economy grow. But high inflation, where prices skyrocket and money loses value fast, leads to big problems. When there’s too much money chasing too few goods, the prices of everything shoot up while your paycheck and savings lose buying power.

Central banks like the Federal Reserve aim for low, stable inflation so they can keep people employed, prices steady, and interest rates reasonable over the long run. They adjust things like interest rates to either boost inflation (lower rates) or control too much inflation (higher rates). The Fed’s moves eventually trickle down to impact the overall economy, costs of business, and fees you pay.

The fees from your merchant account, like processing charges and monthly service fees, aren’t immune to the effects of inflation. As the real costs of running your business rise due to inflation, the banks and payment networks will raise their fees too. When fees go up due to inflation, it squeezes your profits even more since they’re fixed costs you pay regardless of sales. That’s why monitoring inflation and fees closely is so important for keeping costs in check and healthy profit margins.

Facing rising inflation head-on and understanding its impact on your merchant account can help ensure the long-term success and viability of your business. While some inflation is inevitable, limiting the damage to your bottom line is key.

Inflation and Merchant Account – Affects

1. Higher Credit Card Processing Fees

As an inflationary cost for businesses, higher credit card processing fees can significantly impact ecommerce merchants like yourself. Processing payments is a fundamental part of any merchant account, yet the fees charged by Visa, Mastercard, American Express, and other networks tend to rise over time along with general inflation.

For each transaction run through your merchant account, these card networks charge merchants a percentage of the sale price as a processing fee. Though processing fees may start at reasonable rates, they rarely remain static. The networks argue that they need to increase fees periodically to account for their own rising costs, just as you increase prices for customers due to inflation. However, processing fee increases ultimately cut into your revenue and profit margins with little benefit.

If fees rise from 2-3% to 3-4% per transaction, it costs you an extra 1% on each sale. At high volumes, that adds up to thousands in reduced profits annually. To offset increased processing costs, you face pressure to raise prices for your customers. However, price hikes may impact demand and come with risks of losing business to competitors with lower prices. It’s a balancing act with no guarantee of fully covering costs.

2. Your Customers Change How They Spend Their Money

Rising inflation can impact not only your costs as a merchant but also how your customers choose to spend their money. When the overall cost of living increases due to higher prices, consumers have to stretch their dollars further to afford basic goods and services. This often means changes in shopping habits, payment methods, and budgets that trickle down to impact sales, revenue, and key metrics in your business.

As bills rise, paying with cash or debit cards may seem more financially prudent than credit cards that charge interest. This can mean lower average order values and fewer approved sales for merchants. Customers may tighten their belts by buying only essentials and delaying or reducing discretionary purchases. This leads to less frequent shopping trips and could decrease traffic to your store or website.

Finding the absolute best price becomes an even higher priority during inflation. Your products may be compared more closely to competitors’ offerings, and sales or promotions could drive more customer interest. Customers may opt for less expensive alternatives or generic/private label brands rather than premium products, impacting the types of goods they buy from you and unit prices or average order values.

3. Increased Operating Expenses

Rising inflation not only increases the costs of running a payment processor and merchant account but also the expenses of operating your business overall. When the general cost of living rises due to higher prices, the costs of essential goods and services you rely on the increase as well. This includes expenses like rent, utilities, shipping, design services, employee salaries, insurance, and more.

If you have retail space, your rent, and utilities are likely to rise with inflation. This represents a larger percentage of your total costs and reduces profitability. The fees charged by carriers for postage, fuel surcharges, and shipping services frequently go up over time. Shipping more products and higher costs per shipment squeeze your margins.

To retain top talent, you may need to increase wages and salaries to match the rising cost of living. However, this also means higher expenses that are difficult to offset through revenue alone. The costs of general liability, professional liability, health, and other critical insurance policies often rise significantly during periods of inflation. Premium increases represent an expensive new cost center.

4. Expensive Business Loans and Debt

During periods of inflation, the rising costs of goods and services often necessitate taking on additional debt or business loans to finance growth. However, higher interest rates that typically accompany inflation mean the loans become increasingly expensive over time. This poses risks to ecommerce merchants and financial stability.

Inflation and Merchant Account - expensive loans

As the Federal Reserve raises rates to control inflation, the rates charged on business loans, lines of credit, mortgages, and credit cards also go up. This means a larger percentage of your payments goes toward interest rather than principal, extending the life of the loan. If payments remain fixed but interest rates rise significantly, more of each payment goes toward interest charges. Your balance owed does not decline much even as monthly payments continue for years. This limits cash available for business priorities.

If inflation leads you to take on additional debt to support operations or growth at higher costs, making payments can eventually become too burdensome. Too much debt is not sustainable and poses risks of default, bankruptcy, or financial crisis. Interest paid on business debt represents money that could have been invested back into the company. Higher rates mean more of your profits, cash flow, and revenue go toward interest costs, crowding out other expenses and reducing the potential for growth.

Inflation and Merchant Account – The Bottomline

Inflationary pressures have put a strain on businesses, causing them to reassess their strategies for growth and profitability. Inflation has also impacted merchant accounts, making it essential for businesses to adopt innovative payment solutions. Payment gateways and digital wallets offer businesses the ability to manage their cash flow effectively, reduce the risk of payment failure, and improve their financial stability. Businesses must be proactive in managing their merchant accounts to ensure that they can continue to accept payments and remain profitable during inflationary periods.

community banking trends in 2023

What Is Community Banking – Trends for 2023 and Beyond

Community banking has a long, rich history in the United States and around the world. For decades, local community banks have provided essential financial services to individuals and small businesses in their communities. However, as digital technology has advanced, consumer preferences have shifted, and financial regulations have evolved, community banks have faced both opportunities and disruptions.

While community banks face competition from larger national banks and financial technology companies, they also benefit from unique advantages that position them well for the future. Their local presence, personal relationships, and flexibility allow them to adapt to changing needs. Some of the key trends shaping community banking in 2023 and beyond include:

Trends Shaping Community Banking In 2023

Trends Shaping Community Banking In 2023

Growing emphasis on personalization. By leveraging data and technology, community banks can gain deep insights into their customers’ financial lives and tailor products, services, and advice accordingly. Personalized, customized experiences will set community banks apart.

Investments in digital innovation. Although community banks maintain a local presence, they must also transform digitally to remain competitive and relevant. Upgrading core systems, expanding online and mobile offerings, and innovating new virtual services will be essential.

Collaborations and partnerships. No single community bank has the resources and capabilities to match all of the offerings of big tech companies. Strategic partnerships, joint ventures, and other collaborations will allow community banks to enhance their value proposition while preserving their autonomy and community focus.

A commitment to local communities. Despite digital transformations, community banks’ commitment to serving their local communities will endure. They will continue providing financial services, supporting small businesses, funding affordable housing and community development, and sponsoring local charitable causes.

Understanding the Bank Behind the Brand

The old steel doors of First National Bank have been swinging open and shut for over a century. Generations of families have walked through them, depositing paychecks, taking out loans, and finding support through good times and bad. Employees can recite customers’ life histories and financial journeys, just as customers know their names and faces as friends.

Understanding the Bank Behind the Brand

This bank isn’t just an ATM or a mobile app – it’s the beating heart of the community. When people walk in, they see history brought to life, progress built on trust, and relationships cemented over shared experiences. Countless lives, careers, dreams, and enterprises have roots tracing back to this place. Its future is deeply intertwined with the town’s own.

Responsibilities here go far beyond profits and losses. There is a duty to see the community through generations of change while remaining anchored in timeless values. Decisions cannot be made lightly when they stand to shape both livelihoods and lives well lived. Profit is not the only metric, nor even the primary one. And the bank’s leaders know it.

What Is Community Banking?

Community banking refers to locally focused banks that provide personalized financial and banking services to individuals, small businesses, and neighborhoods within a limited geographic area. Community banks are typically smaller local operations rather than large national chains.

Community banks are deeply rooted in the communities they serve. They are locally owned and operated, chartered, and headquartered in the areas where they do business. Local community members often have ownership stakes in the bank. This local control and ownership allow community banks to tailor their products, services, and terms specifically to meet the needs of local customers and businesses. They have a strong local presence and local decision-making.

Community banks also deploy most of their deposits locally, investing in other local businesses, projects, and people. This helps keep more money circulating within the local economy, strengthening the overall financial health of the community.

Building Relationships Through Banking

Community banks are built on relationships, not transactions. They thrive by developing deep, long-term relationships with their customers and gaining a comprehensive understanding of their financial needs and goals. Community banks serve as trusted financial partners, not just a provider of products and services.

Building these close relationships starts from the first interaction. At a community bank, customers often work directly with a dedicated banker or branch manager, not anonymous staff or shifting personnel. Customers get to know the people behind the bank and vice versa.

Personalized service is a hallmark of community banking. Community bank staff get to know their customers’ financial profiles, families, businesses, career and life milestones, and more. They tailor recommendations, products, terms, and other solutions to best fit each customer’s unique circumstances.

Community banks also enhance relationships through active community engagement and sponsorship. They support and participate in local non-profits, schools, charitable causes, and civic organizations. This weaves the bank even deeper into the community fabric and customers’ lives.

The Benefits and Impacts of Community Banking

Community Banks Support Small Communities

Community banks play a vital role in supporting small, local communities. They are deeply invested in the prosperity, vitality, and well-being of the communities they serve in meaningful, human ways.

The Benefits and Impacts of Community Banking

Community banks ensure that basic banking services remain available locally even as larger banks consolidate or close branches. They provide equal access to finance for individuals and businesses across communities rather than in disadvantaged more remote areas. By investing the majority of funds deposited in them back into the local community through business loans, mortgages, and other lending, community banks keep money circulating within local communities and support a thriving local economy. Deposits at a community bank stimulate the community in a deeply personal, impactful fashion.

Community banks frequently and generously donate funds, resources, and employee time to support local schools, places of worship, arts programs, social services, and other cherished non-profit organizations or good causes within the community. They sponsor youth sports leagues, charity fundraising dinners, historical society events, chamber of commerce initiatives, and more not just as a business expense but as a genuine place of care and support for the vitality of community life.

Community Banks Promote Small Businesses and Entrepreneurship

Community banks play an essential role in fostering small businesses and entrepreneurship within communities. They are ideally suited to support local business ventures in meaningful, impactful ways.

Community banks provide access to business loans, lines of credit, mortgages, and other financings that larger banks often do not offer to smaller enterprises, especially those in rural or lower-income areas. They understand the unique needs of local businesses and work with entrepreneurs as partners rather than just providers of capital. Loans are tailored to the specific financial circumstances and goals of each business.

By investing deposits locally through business lending and other means, community banks help keep more money circulating within the local economy rather than allowing it to flow away to other areas or interests. This boosts community prosperity overall and creates opportunities for additional business development and job creation. The success of local businesses is deeply connected to the success of the community bank that supports them.

Community Banks Prioritize Customer Service

Community banks are built on outstanding customer service. They prioritize personalized, customized service above all else as a core part of their mission and role in serving local communities.

At a community bank, customers interact with familiar staff, including potentially a dedicated banker or branch manager, rather than anonymous employees or constantly shifting personnel. The staff gets to know customers personally over years of relationships rather than brief, impersonal interactions. They tailor recommendations, products, terms, and service solutions specifically to best fit each customer’s unique financial circumstances rather than providing a one-size-fits-all approach.

Community banks work with customers as partners, not just providers of services. They gain deep insights into customers’ financial lives, goals, challenges, dreams, and more over the life of the relationship. An open, trust-based partnership develops through ongoing dialogue, partnership, and problem-solving rather than disjointed transactions.

They remain willing to negotiate and customize to meet diverse customer needs. Community banks are flexible in ways that larger banks typically are not. They make reasonable accommodations and exceptions when needed to deliver a superior experience and support customer priorities.

How to Support Your Local Community Banks

Start Banking Locally

One of the most meaningful ways to support local community banks is by starting your financial life locally with an account or relationship rather than engaging larger institutions. Community banks fulfill an essential role in serving local communities, but they depend on local deposit and lending relationships to fund their work and mission.

Community banks keep money and benefits circulating locally rather than allowing it to flow away to distant corporations. Deposits are invested in home mortgages, small business loans, and other opportunities benefiting the local community, boosting local prosperity and resilience. They have local boards and leaders involved in key business decisions lived and worked in the community they serve with a deep understanding of local needs, priorities, and good.

Community banks provide personalized, dedicated service rather than homogenized, impersonal experiences. Staff get to know customers and understand unique life circumstances, goals, priorities, challenges, and more over years of partnership. They work with customers as partners in achieving meaningful life and business goals rather than just providing transactional access to services. They develop tailored solutions and counsel meeting real needs through deep insights and commitment to customer success.

Spread the Word

Community banks play a vital role in supporting local communities, but they face significant challenges influencing greater economic and industry changes. One of the best ways local community members can support their community banks is by spreading awareness of their values and mission through education, advocacy, and partnership.

Community banks are more than just banks—they are invested in building prosperity and resilience. Sharing information on how they are meeting community needs, funding local goods, and partnering for progress helps stakeholders appreciate their meaningful impact. Highlighting how they keep money and benefit circulating locally cultivates an understanding of their community-centered approach rather than just a business model.

Encouraging friends, family, and neighbors to start their financial lives locally by opening accounts or engaging services supports community banks in fulfilling their role. Local relationships and partnerships are core to their mission, purpose, and success. Emphasizing that community bank leaders live and work locally helps voice value in deep community understanding, priorities, and decision-making rather than distant corporate agendas.

Break Misconceptions

Community banks face significant misconceptions challenging their ability to remain viable, relevant, and impactful in an evolving economic and financial services landscape. Educating others on their value and purpose helps build understanding, support advocacy, and secure their future serving local communities.

While community banks have smaller assets and deposits compared to large national banks, they play a disproportionately large role in providing access to finance, funding local business growth, and supporting community prosperity especially in rural or lower-income areas often underserved by larger institutions. They make a big impact with every dollar despite their size.

Community banks may lack huge technology budgets but they remain innovative in re-imagining how to meet diverse community needs through partnership rather than just products or scale. They pioneer creative solutions tailored to life goals, not templates. Relationships breed innovation.

Bottomline

Community banks offer a full range of business and personal banking services including mortgages, wealth management, merchant services, remote deposit capture, and more. They may lack a huge array of options, but meet the core needs well. Partners can highlight additional services as needs evolve over time through deep understanding and commitment to customer success.